” We need to be innovative in the area of innovation itself ”
John Seely Brown
Open Innovation, “The New Imperative for Creating and Profiting from Technology”
Henry W. Chesbrough
Open Innovation is a concept that turns our traditional idea of innovation upside down. According to John Seely Brown, Director Emeritus at the Palo Alto Research Center, we need to go further into invention by “innovating innovation“. The way of innovating needs to be challenged. More than just a new creation, innovation is an invention efficiently brought to a market.
Open innovation: when collaboration leads to better creation
With the idea of innovation being brought to a specific market, companies can no longer work without Open innovation if they are eager to go further into creation. Indeed, each company can benefit from external intelligence and contributions, whether they are coming from academics, researchers or experts in a leading-edge technology field. Collaboration with outsiders can help your company renew its model and develop disruptive products or services.
How does Open Innovation work?
Thanks to Open Innovation, working in a sector with many actors, whether they belong to universities or businesses, is no longer a problem since they can help you grow. But how can your company ensure a successful transition from Closed Innovation paradigm to Open Innovation’s one?
Find out with this infographic what are the advantages of Open Innovation for your company, whether your are trying to solve issues or working on new technologies. You will also discover the 9 steps to insure a lasting transition to an Open Innovation model. With ideas coming from inside and outside, your business will have the ability to develop new business models for existing products.
Go further and discover 6 examples of Open Innovation in practice in our ebook.