The Experts below are selected from a list of 17481 Experts worldwide ranked by ideXlab platform

Juliana Juliana - One of the best experts on this subject based on the ideXlab platform.

  • antecedents on customer satisfaction tuku coffee shop a perspective expectation Confirmation Theory and kano s model
    Social Science Research Network, 2021
    Co-Authors: Juliana Juliana
    Abstract:

    The purpose of this study was to test the antecedents of overall customer satisfaction using the expectation Confirmation Theory and Kano's model. Data analysis methods used PLS-SEM. The sampling technique used purposive sampling. The sample analyzed in this study amounted to 200 respondents. The results show that packaging has a significant effect on customer satisfaction, service quality has an impact on customer satisfaction, meaning that the hypothesis is supported so that coffee shop management should pay more attention to packaging and service to consumers which can offer a more memorable experience for customers to create customer satisfaction. But sales promotion does not Significant effect on customer satisfaction means that the hypothesis is rejected. This study is limited in the sample size, research domain and participant coverage. This study suggests a practical canoe model approach and expectation Confirmation Theory for related organizations and practitioners to correctly identify customer needs and channel resources in the right direction. Fulfilling customer requirements by providing customer satisfaction and pleasure is essential as a golden rule to maintain business continuity in this competitive world.

  • antecedents on customer satisfaction tuku coffee shop a perspective expectation Confirmation Theory and kano s model
    INTERNATIONAL JOURNAL OF SOCIAL POLICY AND LAW, 2021
    Co-Authors: Juliana Juliana, Birgitta Stella, Christabella Viana Austine, Elvina Dewi Budiono, Klara Klarissa
    Abstract:

    The purpose of this study was to test the antecedents of overall customer satisfaction using the expectation Confirmation Theory and Kano's model. Data analysis methods used PLS-SEM. The sampling technique used purposive sampling. The sample analyzed in this study amounted to 200 respondents. The results show that packaging has a significant effect on customer satisfaction, service quality has an impact on customer satisfaction, meaning that the hypothesis is supported so that coffee shop management should pay more attention to packaging and service to consumers which can offer a more memorable experience for customers to create customer satisfaction. But sales promotion does not Significant effect on customer satisfaction means that the hypothesis is rejected. This study is limited in the sample size, research domain and participant coverage. This study suggests a practical canoe model approach and expectation Confirmation Theory for related organizations and practitioners to correctly identify customer needs and channel resources in the right direction. Fulfilling customer requirements by providing customer satisfaction and pleasure is essential as a golden rule to maintain business continuity in this competitive world. Keywords: packaging, sales promotion, service quality, customer satisfaction

Chou-kang Chiu - One of the best experts on this subject based on the ideXlab platform.

Albert Caruana - One of the best experts on this subject based on the ideXlab platform.

  • learner satisfaction in marketing simulation games antecedents and influencers
    Journal of Marketing Education, 2016
    Co-Authors: Albert Caruana, Antonella Rocca, Ivan Snehota
    Abstract:

    Simulation games have become widespread in business courses, yet the understanding of their learning effects remains limited. The effectiveness of using simulation in marketing classes is not uniform, and not all students welcome it to the same extent. Drawing on a survey among 173 students engaged in a simulation game as part of a course in a 2-year business graduate program, we employ “expectation–Confirmation Theory” and the “unified Theory of acceptance and use of technology” to develop a model to investigate the relation between Learner Satisfaction and Performance Expectancy and Effort Expectancy with a marketing simulation game. In addition, we examine the influence of Age, Gender, Course Type, Course Stage, and Recalled Performance. We report that Performance Expectancy and Effort Expectancy drive Learner Satisfaction. We also find Recalled Performance of students to be related to Learner Satisfaction. We discuss the implications of our results for the use of marketing simulation games in business...

Rene M Dailey - One of the best experts on this subject based on the ideXlab platform.

  • parental Confirmation and emerging adult children s body image self concept and social competence as mediators
    Communication Research, 2020
    Co-Authors: Emiko Taniguchi, Rene M Dailey
    Abstract:

    Through a lens of Confirmation Theory, this study examined how parental Confirmation acceptance and challenge was related to emerging adults’ body image, and how these associations were mediated by...

  • Confirmation in parent adolescent relationships and adolescent openness toward extending Confirmation Theory
    Communication Monographs, 2006
    Co-Authors: Rene M Dailey
    Abstract:

    Using self-report and observational data from parent and mid-adolescent dyads, this study examined the role of Confirmation in parent–adolescent relationships regarding adolescents’ openness with their parents. Results from the self-report data suggest a positive link between parental Confirmation and adolescent openness. The observational data revealed a more complex picture, particularly highlighting adolescents’ role in parent–adolescent communication as well as in their own openness. Adolescents’ Confirmation was positively related to their openness, particularly for females. Sequential analyses further revealed that adolescents reporting less openness exhibited a greater mix of confirming and disconfirming messages towards parents, whereas adolescents reporting more openness exhibited more reciprocation of Confirmation. The results suggest Theory regarding Confirmation in family relationships should incorporate a transactional perspective.

Chieh-peng Lin - One of the best experts on this subject based on the ideXlab platform.