Product Innovation

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The Experts below are selected from a list of 125565 Experts worldwide ranked by ideXlab platform

Martin Grimheden - One of the best experts on this subject based on the ideXlab platform.

Li Keng Cheng - One of the best experts on this subject based on the ideXlab platform.

  • Roles of Strategic Orientations in Radical Product Innovation
    Marketing Intelligence & Planning, 2020
    Co-Authors: Chih-wei Lin, Li Keng Cheng
    Abstract:

    PurposeBecause of relatively short Product life cycles, radical Product Innovation has more significant influences on firms' competitive advantages in dynamic environments. Past studies identified various cultural characteristics of a firm, which are key drivers of developing radical Product Innovation on an ongoing basis. However, few studies have investigated the interaction between organizational culture and external market feedback in developing radical Product Innovation.Design/methodology/approachTo address the identified research gaps, this empirical research began by presenting conceptual foundations that lead to the hypothesized model and then analyzed survey data from 201 original equipment manufacturer suppliers in search of evidence supporting the hypotheses.FindingsThe results suggested that a supplier's entrepreneurial orientation and long-term orientation significantly and positively affected proactive market orientation, with proactive market orientation significantly and positively correlated with radical Product Innovation. The study confirmed that a proactive market orientation is essential in order for entrepreneurial orientation and long-term orientation to affect radical Product Innovation. Additionally, this study found that supplier–customer electronic integration has a moderating effect on proactive market orientation and radical Product Innovation.Originality/valueRadical Product Innovation is a topic of great interest for both academia and industry, yet a comprehensive conceptual framework for its antecedents is still lacking. To fill this theoretical gap, the present study extended the studies on radical Product Innovation and examined the relationship between different strategic orientation types in terms of supplier–customer strategic behaviors to determine how suppliers enhance radical Product Innovation.

Jan Wikander - One of the best experts on this subject based on the ideXlab platform.

Chih-wei Lin - One of the best experts on this subject based on the ideXlab platform.

  • Roles of Strategic Orientations in Radical Product Innovation
    Marketing Intelligence & Planning, 2020
    Co-Authors: Chih-wei Lin, Li Keng Cheng
    Abstract:

    PurposeBecause of relatively short Product life cycles, radical Product Innovation has more significant influences on firms' competitive advantages in dynamic environments. Past studies identified various cultural characteristics of a firm, which are key drivers of developing radical Product Innovation on an ongoing basis. However, few studies have investigated the interaction between organizational culture and external market feedback in developing radical Product Innovation.Design/methodology/approachTo address the identified research gaps, this empirical research began by presenting conceptual foundations that lead to the hypothesized model and then analyzed survey data from 201 original equipment manufacturer suppliers in search of evidence supporting the hypotheses.FindingsThe results suggested that a supplier's entrepreneurial orientation and long-term orientation significantly and positively affected proactive market orientation, with proactive market orientation significantly and positively correlated with radical Product Innovation. The study confirmed that a proactive market orientation is essential in order for entrepreneurial orientation and long-term orientation to affect radical Product Innovation. Additionally, this study found that supplier–customer electronic integration has a moderating effect on proactive market orientation and radical Product Innovation.Originality/valueRadical Product Innovation is a topic of great interest for both academia and industry, yet a comprehensive conceptual framework for its antecedents is still lacking. To fill this theoretical gap, the present study extended the studies on radical Product Innovation and examined the relationship between different strategic orientation types in terms of supplier–customer strategic behaviors to determine how suppliers enhance radical Product Innovation.

Ja Jimme Keizer - One of the best experts on this subject based on the ideXlab platform.

  • Diagnosing risks in Product-Innovation projects
    International Journal of Project Management, 1994
    Co-Authors: Jim Joop Halman, Ja Jimme Keizer
    Abstract:

    A new method of diagnosing risks in Product-Innovation projects is introduced in the paper. The method is an improvement on existing risk methods used on Product-Innovation projects, such as potential problem analysis and failure mode and effects analysis. Technological, organizational and commercial risks are identified and assessed on an individual basis. These risks are mapped in a risk topography which is used as an input for the drawing up of a risk-management plan. The method has been developed on the basis of case-study investigations, and applied in various Product-Innovation projects in the Netherlands and in Germany.

  • Risk management in Product Innovation projects
    1993
    Co-Authors: Jim Joop Halman, Ja Jimme Keizer
    Abstract:

    In Product Innovation projects risk management has become increasingly important. Technological and commercial developments ask for effective and efficient Product Innovation. Systematic diagnosing and management of risks can help to make Product Innovation projects successful. In this paper a method is described which has been developed on the basis of case study investigations of Product Innovation projects within a multinational supplier of glass parts for the audio and video industry and a multinational company in the lighting industry. Later on the method has been applied in other industrial areas: automobile tyres, propellors for ships. It has proven so far to be a valuable tool to detect the key risks in technologically and organizationally complex Product Innovation projects.

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