The Experts below are selected from a list of 30687 Experts worldwide ranked by ideXlab platform
Elisabeth Kastenholz - One of the best experts on this subject based on the ideXlab platform.
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management of demand as a tool in sustainable Tourist Destination development
Journal of Sustainable Tourism, 2004Co-Authors: Elisabeth KastenholzAbstract:This paper suggests 'management of demand' in the context of a careful target-marketing approach as an important instrument for the sustainable development of a Tourist Destination. Traditionally, Destination areas plan and manage in a rather product and resource-centred way. An increased marketing effort is nowadays frequently demanded, but there are limits in adapting to the market, calling for a combined supply and market-led approach to Destination marketing. In this context, 'management of demand' may contribute to more sustainable tourism development. This is shown using the example of the rural Tourist market in North Portugal, which is segmented based on benefits sought. Segments are evaluated according to a set of criteria in terms of attractiveness and Destination-fit. The careful selection of the target-market and its eventual differentiation in space and time may help a Destination pursue its main development goals, which should further depend on the interests of all local stakeholders and con...
Stoyan Petkov Marinov - One of the best experts on this subject based on the ideXlab platform.
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Marketing of the Balkans as à Tourist Destination for cultural tourism
2020Co-Authors: Stoyan Petkov MarinovAbstract:The aim of this work is to outline possibilities for the marketing of the Balkans as a Tourist Destination for cultural tourism. It gives a definition of the Balkan region as a Tourist Destination. The target cultural Tourist segments of the region are indicated. The strategic marketing mix is drawn for the positioning of the Balkans on the market of cultural tourism. The possible organizational platform for the marketing of the Balkans as a Tourist Destination is shown.
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Competitiveness of Varna Municipality as a Tourist Destination in Terms of the Local Tourism Business
SSRN Electronic Journal, 2014Co-Authors: Stoyan Petkov MarinovAbstract:The subject of this paper is to examine Varna Municipality as a Tourist Destination. The object of the study is the competitiveness of the municipality as a Tourist Destination through the eyes of the Tourist business representatives. The purpose of this paper is to disclose the results of the survey for assessment of the competitiveness of Varna Municipality as a Tourist Destination.
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Strategic Goals for Enhancing the Competitiveness of Bulgaria as a Tourist Destination
SSRN Electronic Journal, 2008Co-Authors: Stoyan Petkov MarinovAbstract:The aim of the report is to offer an option for enhancing the competitiveness of Bulgaria as a Tourist Destination until 2013. In the context of the main competitive countries’ strategies and development plans, as well as considering the conclusions for the current state of Bulgaria as a international Tourist Destination, a system of qualitative and quantitative strategic targets until 2013 is proposed.
J A Castanedagarcia - One of the best experts on this subject based on the ideXlab platform.
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the contribution of website design to the generation of Tourist Destination image the moderating effect of involvement
Tourism Management, 2015Co-Authors: M Rodriguezmolina, D M Friasjamilena, J A CastanedagarciaAbstract:The question of how Tourist Destination image is generated is an issue of significant interest in the tourism management field. The present work analyzes the effect of the design of a Tourist Destination website, and the effect of the Tourist's processing of information, on the Destination image that the Tourist creates. In order to achieve this objective, an experimental design was carried out, in which a Destination website was specially created in order to manipulate message type and information-overload. The results demonstrate that Destination image is more positive when emotional messages are employed on the website and when the individual does not experience overload. The work also demonstrates the moderating role of involvement, in the effect of the factors manipulated in the study (message type and information-overload) on Tourist Destination image. The conclusions reached in this study hold some interesting implications for practitioners working in Tourist Destination management.
Sam Cole - One of the best experts on this subject based on the ideXlab platform.
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synergy and congestion in the Tourist Destination life cycle
Tourism Management, 2012Co-Authors: Sam ColeAbstract:Discussion of agglomeration and clustering in the Tourist area life cycle (TALC) literature has not led to a corresponding change of the principal equation used to formalize the model. This paper proposes a modification that accounts for the synergies between the accommodation, entertainment, and other components of a Tourist Destination. The modified model is contrasted with the original TALC and estimated for a cross-section of Caribbean and other island Destinations. Estimations based on visitor expenditures and experts' evaluations of Destination authenticity are compared. The results illustrate how parameters representing synergy and congestion vary across tourism styles and time. The implications for Destination growth are illustrated by comparing the solution to the proposed model with the TALC. The model exposes a core dilemma that while Destinations should realize positive synergies to achieve self-sustaining growth, with this threshold achieved, the resulting pace of investment may drive Destinations to overshoot, and uneven growth.
M Rodriguezmolina - One of the best experts on this subject based on the ideXlab platform.
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the contribution of website design to the generation of Tourist Destination image the moderating effect of involvement
Tourism Management, 2015Co-Authors: M Rodriguezmolina, D M Friasjamilena, J A CastanedagarciaAbstract:The question of how Tourist Destination image is generated is an issue of significant interest in the tourism management field. The present work analyzes the effect of the design of a Tourist Destination website, and the effect of the Tourist's processing of information, on the Destination image that the Tourist creates. In order to achieve this objective, an experimental design was carried out, in which a Destination website was specially created in order to manipulate message type and information-overload. The results demonstrate that Destination image is more positive when emotional messages are employed on the website and when the individual does not experience overload. The work also demonstrates the moderating role of involvement, in the effect of the factors manipulated in the study (message type and information-overload) on Tourist Destination image. The conclusions reached in this study hold some interesting implications for practitioners working in Tourist Destination management.
