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Renira Rampazzo Gambarato - One of the best experts on this subject based on the ideXlab platform.

  • Transmedia Journalism : The Potentialities of Transmedia Dynamics in the News Coverage of Planned Events
    2018
    Co-Authors: Renira Rampazzo Gambarato
    Abstract:

    Transmedia Journalism : The Potentialities of Transmedia Dynamics in the News Coverage of Planned Events

  • ICIDS - Workshop Transmedia Journalism and Interactive Documentary in Dialogue
    2017
    Co-Authors: Renira Rampazzo Gambarato, Alessandro Nanì
    Abstract:

    This half-day workshop promotes a hands-on approach to recent developments in Transmedia storytelling and its application to journalism and interactive documentary (iDoc). Transmedia journalism, as well as any other application of Transmedia storytelling in fictional and nonfictional realms, is characterized by the involvement of (a) multiple media platforms; (b) content expansion; and (c) audience engagement. The premise of iDocs is the active flow of information. With the support of digital technologies, iDocs presuppose that the user must be able to (physically) do something, which implies the audience can form its own storyline by choosing the path to experience the story, watching a video, seeing a photo, etc. The workshop starts with an introduction to the primordial role of Transmedia audiences, the relationship between Transmedia journalism and iDocs, and cases studies that illustrate the theory. The participants, organized in groups, work together to experience how to transform a single news story into a Transmedia project.

  • Transmedia Storytelling Impact on Government Policy Change
    Advances in Electronic Government Digital Divide and Regional Development, 2017
    Co-Authors: Renira Rampazzo Gambarato, Sergei Andreevich Medvedev
    Abstract:

    This chapter discusses the impact of Transmedia campaigns aimed at achieving a certain level of governmentpolicy change. Transmedia campaigns comprise a series of coordinated activities and organiz ...

  • Transmedia Dynamics in Education: The Case of Robot Heart Stories.
    Educational Media International, 2016
    Co-Authors: Renira Rampazzo Gambarato, Lilit Dabagian
    Abstract:

    AbstractThis article discusses the potentiality and risks of applying Transmedia storytelling strategies in the realm of education. The empirical approach is used to analyze the experiential education project Robot Heart Stories, developed in 2011 in Canada and the United States. The theoretical framework focuses on the conceptualization of Transmedia storytelling in the scope of education and the examination of the implications of gamification in this scenario. The methodological approach of the case study is based on the Transmedia project design analytical model and applied to Robot Heart Stories to depict how the project was developed and demonstrate how Transmedia strategies can potentially enhance education. The research findings point out that the Transmedia strategies in the project placed the students in the center of the learning process and motivated them to learn. As the students were actual characters in the story, they had the opportunity to experience it, instead of just listening or readin...

  • russian news coverage of the 2014 sochi winter olympic games a Transmedia analysis
    International Journal of Communication, 2016
    Co-Authors: Renira Rampazzo Gambarato, Geane Carvalho Alzamora, Lorena Tarcia
    Abstract:

    The journalistic coverage of the 2014 Winter Olympic Games in Sochi, Russia, involved various media platforms and the flow of information between mass media and social media. This phenomenon is not new; therefore, the research question that motivates this article is to what extent Transmedia strategies were effectively applied to the Russian official news coverage of the Sochi Olympic Games. The theoretical framework focuses on Transmedia journalism, and the method is based on the analytical model regarding Transmedia news coverage of planned events developed by Gambarato and Tarcia. The research findings demonstrate that, although Transmedial features are incorporated in the Russian coverage, there is modest content expansion and limited engagement with the audience.

Christine Petr - One of the best experts on this subject based on the ideXlab platform.

  • Narrative transportation and Transmedia consumption experience in the cultural field
    International Journal of Arts Management, 2019
    Co-Authors: Dominique Bourgeon-renault, Maud Derbaix, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the Transmedia consumption experience through the narrative transportation process. On the theoretical level, by applying these concepts to the arts and cultural field, we broaden the existing literature (1) in information and communication science, which is more focused on Transmedia content and platform creation and conception, and (2) in management sciences, which mostly apprehend narrative transportation in the persuasive advertising context. On the conceptual level, we try to describe the different steps in the Transmedia device appropriation process, the determinants of the narrative transportation process and its components (namely the story told and the characters, among other components). A qualitative methodology is implemented. Semi-directive interviews of Transmedia designers and experts and users’ introspective narratives were conducted. A conceptual framework focused on the experience is proposed and highlights individual, technical, and situational factors, experience processes (appropriation and narrative transportation) and consequences related to the individual’s commitment (to the narration object, to the cultural category and to Transmedia devices).

  • Narrative transportation scale: Measure development for Transmedia experience
    2017
    Co-Authors: Elodie Jarrier, Maud Derbaix, Dominique Bourgeon-renault, Professeure Associée, Christine Petr
    Abstract:

    To better understand Transmedia experience in the cultural context, one needs to focus on narrative transportation as a prototypical form of experiential response with Transmedia display. The present article focuses on narrative transportation scale development and presents the results drawn from a first data collection. Dimensions of narrative transportation and an initial pool of items are based on previous research, as well as on an exploratory study intended to understand Transmedia experience in a cultural context and the process of narrative transportation. Exploratory factor analysis is implemented, the scale structure is presented and its reliability estimated. This measurement tool will namely enable to highlight causal relationships between narrative transportation and Transmedia experience outcomes such as commitment and attachment towards the object of narration.

  • Transmedia Experience and Narrative Transportation
    Journal of Marketing Trends, 2017
    Co-Authors: Maud Derbaix, Dominique Bourgeon-renault, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the impact of Transmedia storytelling on consumers' experiences in the cultural field (e.g., at a museum or heritage site). Transmedia storytelling refers to the interaction among different forms of media leading to convergence (telling a single story across multiple platforms and forms, namely, using digital technologies). This article discusses whether this multidimensionality of platforms enables a greater appropriation of the story and improves consumers' experience with the cultural object and whether the Transmedia experience can lead to a positive attitude toward Transmedia platforms and the cultural object.

Ana Vukadin - One of the best experts on this subject based on the ideXlab platform.

  • How to organise information about Transmedia
    Metadata for Transmedia Resources, 2019
    Co-Authors: Ana Vukadin
    Abstract:

    Abstract The chapter takes a brief look at the history of IFLA LRM and provides an overview of the model before analysing it as a semantic framework for organising information about Transmedia resources. The analysis is partly based on the examination of theoretical assumptions of Transmedia fiction presented in the second chapter and partly on a qualitative study of user view on the logical structure of Transmedia narratives. The addressed questions include: How to accommodate Transmedia into the IFLA LRM definition of work ? How to organise information about intercompositional Transmedia – by collocating all the works under the title for the whole or by interrelating them into a decentralised web? How to document the development of a Transmedia story in time? Which types of transfictional relationships can be identified as most important in Transmedia stories and how are they defined in IFLA LRM? How to meet the need of Transmedia users for in-depth subject information, given the difficulties presented by subject analysis of fictional works? How to describe transitory cultural phenomena that often make part of Transmedia, such as interactive fiction, games, LARP, performance pieces etc.? How to approach media objects that simultaneously exist in the real and fictional world, such as works credited to fictional characters?

  • What is Transmedia
    Metadata for Transmedia Resources, 2019
    Co-Authors: Ana Vukadin
    Abstract:

    Abstract The chapter gives an overview of economic, sociocultural and aesthetic background of Transmedia. Based on the analysis of scholarly literature as well as on concrete examples, it aims to produce a workable definition of Transmedia from the point of view of bibliographic information organisation. It also seeks to identify key concepts and relationships pertaining to Transmedia practices, thereby providing a domain analysis that will constitute the basis for bibliographic modelling. A special attention is paid to relationships between Transmedia and immersive practices and technologies such as live action role-playing, alternative reality games, augmented reality or virtual reality. The chapter also explores relationships between Transmedia and overlapping concepts such as entertainment franchising, total work of art, multimedia, intermediality or intertextuality. It argues that Transmedia represents a specific form of transfictionality, i.e. interconnectedness of distinct works at the conceptual level via narrative sequences, characters, settings and other elements that make up a fictional world.

  • Why organise information about Transmedia
    Metadata for Transmedia Resources, 2019
    Co-Authors: Ana Vukadin
    Abstract:

    Abstract The chapter seeks to demonstrate that requirements posed by Transmedia are highly relevant for library metadata practices. It gives an overview of new models of learning and literacy that strongly rely on the ability to aggregate, assess, categorise, use and create meaningful information out of portions coming from various communicative contexts. In this context, Transmedia is seen as a paradigm of our future interaction with information. It is suggested that Transmedia may encourage the development of learning skills and multiple forms of literacy, as well as the overall ability to construct meaning from diverse outputs. Bibliographic organisation can support these processes and create opportunities for further research into user engagement with Transmedia content. The chapter also provides guidance on how to overcome potential threats to implementation of new, more Transmedia-friendly metadata practices. It is proposed that libraries should collaborate more extensively with other information organising communities, including users.

  • ISI - Bibliographic Modelling of Transmedia
    Ingénierie Des Systèmes D'information, 2015
    Co-Authors: Ana Vukadin
    Abstract:

    Transmedia is a set of techniques that use multiple media platforms (books, films, games, live performances, etc.) to create a single narrative. The thesis investigates how Transmedia resources can be described and accessed within the conceptual framework provided by the FR family of data models and the FRBRoo ontology. Principal characteristics of Transmedia compositions will be analysed in order to identify those relevant to the representation of this type of content in bibliographic and authority databases. These characteristics will be translated into entities, attributes and relationships (or classes and properties) defined in the conceptual models.

Elodie Jarrier - One of the best experts on this subject based on the ideXlab platform.

  • Narrative transportation and Transmedia consumption experience in the cultural field
    International Journal of Arts Management, 2019
    Co-Authors: Dominique Bourgeon-renault, Maud Derbaix, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the Transmedia consumption experience through the narrative transportation process. On the theoretical level, by applying these concepts to the arts and cultural field, we broaden the existing literature (1) in information and communication science, which is more focused on Transmedia content and platform creation and conception, and (2) in management sciences, which mostly apprehend narrative transportation in the persuasive advertising context. On the conceptual level, we try to describe the different steps in the Transmedia device appropriation process, the determinants of the narrative transportation process and its components (namely the story told and the characters, among other components). A qualitative methodology is implemented. Semi-directive interviews of Transmedia designers and experts and users’ introspective narratives were conducted. A conceptual framework focused on the experience is proposed and highlights individual, technical, and situational factors, experience processes (appropriation and narrative transportation) and consequences related to the individual’s commitment (to the narration object, to the cultural category and to Transmedia devices).

  • Narrative transportation scale: Measure development for Transmedia experience
    2017
    Co-Authors: Elodie Jarrier, Maud Derbaix, Dominique Bourgeon-renault, Professeure Associée, Christine Petr
    Abstract:

    To better understand Transmedia experience in the cultural context, one needs to focus on narrative transportation as a prototypical form of experiential response with Transmedia display. The present article focuses on narrative transportation scale development and presents the results drawn from a first data collection. Dimensions of narrative transportation and an initial pool of items are based on previous research, as well as on an exploratory study intended to understand Transmedia experience in a cultural context and the process of narrative transportation. Exploratory factor analysis is implemented, the scale structure is presented and its reliability estimated. This measurement tool will namely enable to highlight causal relationships between narrative transportation and Transmedia experience outcomes such as commitment and attachment towards the object of narration.

  • Transmedia Experience and Narrative Transportation
    Journal of Marketing Trends, 2017
    Co-Authors: Maud Derbaix, Dominique Bourgeon-renault, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the impact of Transmedia storytelling on consumers' experiences in the cultural field (e.g., at a museum or heritage site). Transmedia storytelling refers to the interaction among different forms of media leading to convergence (telling a single story across multiple platforms and forms, namely, using digital technologies). This article discusses whether this multidimensionality of platforms enables a greater appropriation of the story and improves consumers' experience with the cultural object and whether the Transmedia experience can lead to a positive attitude toward Transmedia platforms and the cultural object.

Maud Derbaix - One of the best experts on this subject based on the ideXlab platform.

  • Narrative transportation and Transmedia consumption experience in the cultural field
    International Journal of Arts Management, 2019
    Co-Authors: Dominique Bourgeon-renault, Maud Derbaix, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the Transmedia consumption experience through the narrative transportation process. On the theoretical level, by applying these concepts to the arts and cultural field, we broaden the existing literature (1) in information and communication science, which is more focused on Transmedia content and platform creation and conception, and (2) in management sciences, which mostly apprehend narrative transportation in the persuasive advertising context. On the conceptual level, we try to describe the different steps in the Transmedia device appropriation process, the determinants of the narrative transportation process and its components (namely the story told and the characters, among other components). A qualitative methodology is implemented. Semi-directive interviews of Transmedia designers and experts and users’ introspective narratives were conducted. A conceptual framework focused on the experience is proposed and highlights individual, technical, and situational factors, experience processes (appropriation and narrative transportation) and consequences related to the individual’s commitment (to the narration object, to the cultural category and to Transmedia devices).

  • Narrative transportation scale: Measure development for Transmedia experience
    2017
    Co-Authors: Elodie Jarrier, Maud Derbaix, Dominique Bourgeon-renault, Professeure Associée, Christine Petr
    Abstract:

    To better understand Transmedia experience in the cultural context, one needs to focus on narrative transportation as a prototypical form of experiential response with Transmedia display. The present article focuses on narrative transportation scale development and presents the results drawn from a first data collection. Dimensions of narrative transportation and an initial pool of items are based on previous research, as well as on an exploratory study intended to understand Transmedia experience in a cultural context and the process of narrative transportation. Exploratory factor analysis is implemented, the scale structure is presented and its reliability estimated. This measurement tool will namely enable to highlight causal relationships between narrative transportation and Transmedia experience outcomes such as commitment and attachment towards the object of narration.

  • Transmedia Experience and Narrative Transportation
    Journal of Marketing Trends, 2017
    Co-Authors: Maud Derbaix, Dominique Bourgeon-renault, Elodie Jarrier, Christine Petr
    Abstract:

    The aim of this research is to better understand the impact of Transmedia storytelling on consumers' experiences in the cultural field (e.g., at a museum or heritage site). Transmedia storytelling refers to the interaction among different forms of media leading to convergence (telling a single story across multiple platforms and forms, namely, using digital technologies). This article discusses whether this multidimensionality of platforms enables a greater appropriation of the story and improves consumers' experience with the cultural object and whether the Transmedia experience can lead to a positive attitude toward Transmedia platforms and the cultural object.