The Experts below are selected from a list of 18477 Experts worldwide ranked by ideXlab platform
Timothy Jung - One of the best experts on this subject based on the ideXlab platform.
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augmented reality smart glasses arsg Visitor adoption in cultural tourism
Leisure Studies, 2019Co-Authors: Did Han, M Tom C Dieck, Timothy JungAbstract:A number of organizations in cultural tourism have started to explore the use of augmented reality (AR) to enhance Visitor Experience. While many studies have been conducted to identify adoption criteria of mobile AR applications, research exploring the adoption of augmented reality smart glasses (ARSG) is still limited. This paper contributes to the technology adoption literature by investigating attributes of Visitor adoption of ARSG in cultural tourism. Twenty-eight interviews were conducted with Visitors to a UK art gallery, where they Experienced an ARSG application. Findings inform an ARSG adoption framework that integrates societal impact, perceived benefits, perceived attributes of innovation, and Visitor resistance as the main themes of ARSG adoption in cultural tourism.
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augmented reality virtual reality and 3d printing for the co creation of value for the Visitor Experience at cultural heritage places
Journal of Place Management and Development, 2017Co-Authors: Timothy Jung, Claudia Tom M DieckAbstract:Purpose This paper aims to propose a value co-creation framework through examining the opportunities of implementing augmented reality, virtual reality and 3D printing into the Visitor Experience at cultural heritage places. Design/methodology/approach This study proposes the conceptual model of value co-creation using a case-study approach by presenting some cases of a cultural heritage place in the UK. Findings The findings of this study suggest that the effective use of multiple technologies in the context of cultural heritage places contributes to the co-creation of value for both cultural heritage organisations and also for Visitors’ pre-visit, onsite and post-visit Experience. Businesses can benefit from increased spending, intention to return and positive word-of-mouth, while Visitors receive a personalised, educational, memorable and interactive Experience. Practical implications Cultural heritage places have to find new ways to survive increasingly fierce competition. Using technology and the concept of value co-creation can prove to be a valuable concept in an attempt to attract new target markets, enhance Visitors’ Experience, create positive word-of-mouth and revisit intentions. Originality/value Recently, increased importance has been placed on the co-creation of value to account for consumers' interest in playing some part in the development of services and products. This study takes a holistic approach using augmented reality, virtual reality and 3D printing from a value co-creation perspective.
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value of augmented reality to enhance the Visitor Experience a case study of manchester jewish museum
2016Co-Authors: M Tom C Dieck, Timothy JungAbstract:There is an increase in Augmented Reality (AR) adoption in the tourism sector and increasingly Visitor attractions, museums and art galleries start to use AR for the enhancement of the Visitor Experience. However, smaller organisations often fear high investments without the proof of concept due to risks of failures. Therefore, the present study uses a small museum in Manchester to investigate the value of AR for different target markets, Visitors and the museum itself. Internal and external data collection was conducted using focus groups with eight museum Visitors and ten interviews with museum staff as well as teachers. Findings show that AR is considered the way to move forward to preserve history, enhance Visitor satisfaction, generate positive word-of-mouth, attract new target markets as well as contribute to a positive learning Experience.
Grahame J Coleman - One of the best experts on this subject based on the ideXlab platform.
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Visitor attitudes toward little penguins eudyptula minor at two australian zoos
Frontiers in Psychology, 2021Co-Authors: Samantha J Chiew, P H Hemsworth, Vicky Melfi, Sally L Sherwen, Alicia L Burns, Grahame J ColemanAbstract:This study compared the attitudes of Visitors towards zoo-housed little penguins, their enclosure and Visitor Experience at two Australian zoos. Visitor attitudes were assessed using an anonymous questionnaire, targeting Visitor beliefs and Experiences, where Visitors were randomly approached at the penguin exhibit after they had finished viewing the penguins. Visitors were given two options to complete the questionnaire, on an iPad during their zoo visit or online (URL sent via email) after their zoo visit. A total of 638 participants (495 at Melbourne Zoo and 143 at Taronga Zoo) completed the questionnaire, 42% were completed onsite during their zoo visit and 58% were completed online after their zoo visit. Most participants were living in Australia, non-zoo members, female, previously or currently owned a pet, aged between 26-35 years and had a University degree. Results showed that the attitude dimensions of Visitors were consistent between the two zoos which indicates that these measures of attitudes were stable over time and location. Overall, Visitors at both zoos had positive attitudes towards little penguins, penguin welfare, the enclosure and Visitor Experience. However, there were some differences in Visitor attitudes towards the perceived ‘aggressiveness’ and ‘timidness’ of little penguins, ‘negative penguin welfare’, ‘Experience with the penguins’, ‘learning’, ‘visual barriers’ and the way Visitors rated their overall Experience at the penguin enclosure. While the reasons for the differences in Visitor attitudes and Visitor Experience between the zoos were not clear, some factors such as penguin behaviour and enclosure design, may have been attributable to these differences. Also, a relationship was found between Visitor attitudes and how Visitors rated the welfare of penguins, the enclosure and Visitor Experience at the enclosure; more positive Visitor attitudes were associated with higher ratings of penguin welfare, the enclosure and Visitor Experience. The practical implications of these results for zoos is unclear because the differences in Visitor attitudes were numerically small. This requires further comparisons between zoos or enclosures that are more markedly different than the penguin enclosures in the present study and further research on how Visitors assess zoo animals, enclosures and Visitor Experience.
Alicia L Burns - One of the best experts on this subject based on the ideXlab platform.
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Visitor attitudes toward little penguins eudyptula minor at two australian zoos
Frontiers in Psychology, 2021Co-Authors: Samantha J Chiew, P H Hemsworth, Vicky Melfi, Sally L Sherwen, Alicia L Burns, Grahame J ColemanAbstract:This study compared the attitudes of Visitors towards zoo-housed little penguins, their enclosure and Visitor Experience at two Australian zoos. Visitor attitudes were assessed using an anonymous questionnaire, targeting Visitor beliefs and Experiences, where Visitors were randomly approached at the penguin exhibit after they had finished viewing the penguins. Visitors were given two options to complete the questionnaire, on an iPad during their zoo visit or online (URL sent via email) after their zoo visit. A total of 638 participants (495 at Melbourne Zoo and 143 at Taronga Zoo) completed the questionnaire, 42% were completed onsite during their zoo visit and 58% were completed online after their zoo visit. Most participants were living in Australia, non-zoo members, female, previously or currently owned a pet, aged between 26-35 years and had a University degree. Results showed that the attitude dimensions of Visitors were consistent between the two zoos which indicates that these measures of attitudes were stable over time and location. Overall, Visitors at both zoos had positive attitudes towards little penguins, penguin welfare, the enclosure and Visitor Experience. However, there were some differences in Visitor attitudes towards the perceived ‘aggressiveness’ and ‘timidness’ of little penguins, ‘negative penguin welfare’, ‘Experience with the penguins’, ‘learning’, ‘visual barriers’ and the way Visitors rated their overall Experience at the penguin enclosure. While the reasons for the differences in Visitor attitudes and Visitor Experience between the zoos were not clear, some factors such as penguin behaviour and enclosure design, may have been attributable to these differences. Also, a relationship was found between Visitor attitudes and how Visitors rated the welfare of penguins, the enclosure and Visitor Experience at the enclosure; more positive Visitor attitudes were associated with higher ratings of penguin welfare, the enclosure and Visitor Experience. The practical implications of these results for zoos is unclear because the differences in Visitor attitudes were numerically small. This requires further comparisons between zoos or enclosures that are more markedly different than the penguin enclosures in the present study and further research on how Visitors assess zoo animals, enclosures and Visitor Experience.
Claudia Tom M Dieck - One of the best experts on this subject based on the ideXlab platform.
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augmented reality virtual reality and 3d printing for the co creation of value for the Visitor Experience at cultural heritage places
Journal of Place Management and Development, 2017Co-Authors: Timothy Jung, Claudia Tom M DieckAbstract:Purpose This paper aims to propose a value co-creation framework through examining the opportunities of implementing augmented reality, virtual reality and 3D printing into the Visitor Experience at cultural heritage places. Design/methodology/approach This study proposes the conceptual model of value co-creation using a case-study approach by presenting some cases of a cultural heritage place in the UK. Findings The findings of this study suggest that the effective use of multiple technologies in the context of cultural heritage places contributes to the co-creation of value for both cultural heritage organisations and also for Visitors’ pre-visit, onsite and post-visit Experience. Businesses can benefit from increased spending, intention to return and positive word-of-mouth, while Visitors receive a personalised, educational, memorable and interactive Experience. Practical implications Cultural heritage places have to find new ways to survive increasingly fierce competition. Using technology and the concept of value co-creation can prove to be a valuable concept in an attempt to attract new target markets, enhance Visitors’ Experience, create positive word-of-mouth and revisit intentions. Originality/value Recently, increased importance has been placed on the co-creation of value to account for consumers' interest in playing some part in the development of services and products. This study takes a holistic approach using augmented reality, virtual reality and 3D printing from a value co-creation perspective.
Nuno Jardim Nunes - One of the best experts on this subject based on the ideXlab platform.
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a mixed reality neighborhood tour understanding Visitor Experience and perceptions
Entertainment Computing, 2018Co-Authors: Valentina Nisi, Mara Dionisio, Mary Barreto, Nuno Jardim NunesAbstract:Abstract Museums are increasingly turning to technology to improve their offerings. This presents an opportunity to surrounding neighborhoods to take advantage of the museum in order to connect with Visitors and offer them a glimpse into their community. The work presented in this article contributes to advancing the state of the art in designing Mixed Reality (MR) entertainment Experiences by presenting and discussing Yasmine’s Adventures (YA), a mobile application aiming to extend the museum Visitor’s Experience into the surrounding neighborhood. YA demonstrates the potential of MR in engaging Visitors to explore neglected urban areas. This is achieved by incorporating the opinions of community members, and other contextual information, into a fictional storytelling journey, delivered through a MR entertainment Experience distributed in real space. Consequently, users are provided with opportunity to connect with enriched portraits of these spaces. Results from a quantitative and qualitative evaluation showed that participants’ perception of the neighborhood was positively affected by the Experience, which fostered curiosity and willingness to explore the neighborhood both at the spatial and social levels. By taking the tour, participants increased their interest in interacting with locals and fostered greater knowledge of the area, which they were willing to share after experiencing it.
