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Doris H. Kincade – One of the best experts on this subject based on the ideXlab platform.
The Effects of Presentation Order of Apparel Product Images on Consumers’ Information Processing Style and Purchase Intentions, 2019Co-Authors: Jung Eun Lee, Eonyou Shin, Doris H. KincadeAbstract:
Image presentation order has the potential to affect the way consumers process Product information when shopping and to increase or decrease their Product preferences, which may affect their interest in purchasing. Because websites by the nature of their construction are viewed in a preset order, presentation order has the potential to affect website retail purchases. With a potential impact on sales, online retailers need to understand the image presentation order effect; however, no specific research has investigated this effect on consumers’ preferences for online shopping. This study investigates how presentation order of Apparel Product images (i.e., which image is first or last) influences consumers’ information processing styles (i.e.,imagery and analytical) and ultimately their purchase intentions.
generational consumer segments and shopping process characteristics baby boomers and echo boomers with Apparel Product selection activitiesJournal of Global Fashion Marketing, 2010Co-Authors: Doris H. Kincade, Jihyun Kim, Fay Y GibsonAbstract:
Abstract Understanding consumers by examining their characteristics within segments is a key activity for business success. Many Apparel businesses use this strategic tool for focusing their promotions efforts and their assortment selections on a group or segment of consumers. For practitioners and academicians, two of the largest and most intriguing consumer segments in the 2000s are Baby Boomers and Echo Boomers (i.e., Gen Ys). The Echo Boomers are the children of the Baby Boomers or the second generation of consumers following the generation of the Baby Boomers. These generational segments represent two of the most affluent consumer groups in the market place. Many retailers and academic researchers are interested in these segments, and although each segment has received some review, limited academic research has examined their Apparel shopping behavior. Studies tend to be focused on one generation but not on the comparison of the two generations and their similar or different shopping activities. The …
Inclusive Design in Apparel Product Development for Working Women With Physical DisabilitiesFamily and Consumer Sciences Research Journal, 2007Co-Authors: Katherine Carroll, Doris H. KincadeAbstract:
Consumers with physical limitations want Apparel Products and retail environments that work for them. Inclusive design is a framework for developing Products to satisfy multiple consumers, regardless of their physical ability. This qualitative study reports on physical limitations and Apparel preferences of working women (n = 9) with a variety of limitations. A prototype for a garment was developed, wear-tested, and evaluated using inclusive design criteria. Subsequently, manufacturers (n = 6) were interviewed regarding Production and distribution within the existing system. Results indicate that (a) the effect of disability on the body supercedes clinical definition for Apparel Product development, (b) working women with various disabilities have similar Apparel needs, (c) inclusive design can be a successful strategy for Product development, and (d) current industry perceptions about disability present the greatest barrier to successful implementation. The researchers conclude that further studies should focus on industry “buy-in” of inclusive design as a framework for Product development.
Nancy J. Miller – One of the best experts on this subject based on the ideXlab platform.
Exploring US Millennial consumers’ consumption values in relation to traditional and social cause Apparel Product attributes and purchase intentionsJournal of Global Fashion Marketing, 2017Co-Authors: Nancy J. Miller, Ruoh-nan Terry Yan, Daniela Jankovska, Camille HenselyAbstract:
AbstractMillennial consumers, born between 1980 and 2000, are one of the largest consumer groups, yet there is limited knowledge about their Apparel Product purchasing intentions. Millennials are said to make sustainability-based decisions and to have a strong social and environmental consciousness. This study explores US Millennial consumers’ consumption values in relation to social cause Product attributes of environment, labor, and traceability along with 12 more traditional attributes such as fit or style. Consumption values include the perceived importance of functional, monetary, emotional, social, and epistemic benefits derived from the Apparel Products. Online survey data were collected from 307 students attending a major western US university. The research hypotheses are tested using regression analyses with jeans as the Apparel Product category. Results suggest that traditional attributes remain a stronger influence on consumption values than social cause attributes, and that social cause produc…
instrument development and evaluation for measuring usa Apparel Product design attributesJournal of Fashion Marketing and Management, 2005Co-Authors: Nancy J. Miller, J J R Campbell, Mary A Littrell, Daryl TravnicekAbstract:
Purpose – The research goal is to develop, analyze, and evaluate an instrument measuring perceptions and preferences of garment design characteristics, and to evaluate interpretability of results for ease of use by scientists and industry practitioners.Design/methodology/approach – This study focused on female garment attributes that were culturally inspired by Indonesia. A sample of 115 US college‐age females was targeted to test 18 garments varying in attributes of three styles, three fabric prints, and two fabric colorways. Attributes were used as stimuli in generating evaluations of garment similarities and acceptance.Findings – Stimuli and questions performed well in collecting data, and convergence validity for the instrument was demonstrated through hierarchical cluster analyses and multidimensional scaling analysis. Findings from this initial testing determined that consumers can differentiate similarity and evaluate levels of acceptance for garment style, fabric print, and color.Research limitati…
E. A. Elsamea – One of the best experts on this subject based on the ideXlab platform.
Prediction of seam performance of light weight woven fabricsInternational Journal of Engineering, 2018Co-Authors: Khaled M. Elsheikh, M Shawky, H. M. Darwish, E. A. ElsameaAbstract:
Light weight fabrics are selected for their aesthetic qualities, drape, and handle. But these fabrics are difficult to sew. Seams are the basic elements in a structure of any Apparel. Seam performance affects the quality of the Apparel Product. In this research seam performance of two kinds of light woven fabrics differs in their construction (chiffon and satin) were studied in terms of seam strength, efficiency, and seam strain. The effect of some sewing parameters (sewing thread count, stitch density, needle size, stitch type) on seam strength, efficiency, and seam strain were investigated. Regression equations which can predict each of the previous parameters were concluded in both warp and weft directions. It was found that the stitch density and the interaction between thread count and stitch type affect warp seam strength for both chiffon and satin fabric. Sewing thread count has significant effect on seam stress in both directions for both fabrics under study. Also it affects seam strain in warp direction for satin fabric. The significant effect of sewing needle count on seam performance appears only in seam stress in warp direction for chiffon fabric.