Market Basket Analysis

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Luis Cavique - One of the best experts on this subject based on the ideXlab platform.

  • a scalable algorithm for the Market Basket Analysis
    Journal of Retailing and Consumer Services, 2007
    Co-Authors: Luis Cavique
    Abstract:

    Abstract The Market Basket is defined as an itemset bought together by a customer on a single visit to a store. The Market Basket Analysis is a powerful tool for the implementation of cross-selling strategies. Especially in retailing, it is essential to discover large Baskets, since it deals with thousands of items. Although some algorithms can find large itemsets, they can be inefficient in terms of computational time. The aim of this paper is to present an algorithm to discover large itemset patterns for the Market Basket Analysis. In this approach, the condensed data are used and is obtained by transforming the Market Basket problem into a maximum-weighted clique problem. Firstly, the input data set is transformed into a graph-based structure and then the maximum-weighted clique problem is solved using a meta-heuristic approach in order to find the most frequent itemsets. The computational results show large itemset patterns with good scalability properties.

  • A scalable algorithm for the Market Basket Analysis
    Journal of Retailing and Consumer Services, 2007
    Co-Authors: Luis Cavique
    Abstract:

    The Market Basket is defined as an itemset bought together by a customer on a single visit to a store. The Market Basket Analysis is a powerful tool for the implementation of cross-selling strategies. Especially in retailing, it is essential to discover large Baskets, since it deals with thousands of items. Although some algorithms can find large itemsets, they can be inefficient in terms of computational time. The aim of this paper is to present an algorithm to discover large itemset patterns for the Market Basket Analysis. In this approach, the condensed data are used and is obtained by transforming the Market Basket problem into a maximum-weighted clique problem. Firstly, the input data set is transformed into a graph-based structure and then the maximum-weighted clique problem is solved using a meta-heuristic approach in order to find the most frequent itemsets. The computational results show large itemset patterns with good scalability properties. © 2007 Elsevier Ltd. All rights reserved.

Qiu Yi Chen - One of the best experts on this subject based on the ideXlab platform.

  • a product network Analysis for extending the Market Basket Analysis
    Expert Systems With Applications, 2012
    Co-Authors: Qiu Yi Chen
    Abstract:

    In this study, we propose a product network Analysis, a network-based Analysis to analyze a network-leveled relation among all products. Compared to Market Basket Analysis, which focuses on the transaction-leveled relation between products, the suggested product network Analysis focuses on extended network-leveled point of view of the relation between all products. For such a purpose, we suggest two kinds of product networks, Market Basket networks and co-purchased product networks. Two networks are comparatively evaluated to analyze the topological characteristics and the structure of those networks. The extended use of Market Basket Analysis, network-leveled Analysis are expected to be more effectively and efficiently used in personalized services, such as cross selling, up selling, and personalized product display utilizing the deep relation between products.

Sebastiano Battiato - One of the best experts on this subject based on the ideXlab platform.

  • Market Basket Analysis from egocentric videos
    Pattern Recognition Letters, 2018
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Antonino Furnari, Sebastiano Battiato
    Abstract:

    Abstract This paper presents Visual Market Basket Analysis (VMBA), a novel application domain for egocentric vision systems. The final goal of VMBA is to infer the behavior of the customers of a store during their shopping. The Analysis relies on image sequences acquired by cameras mounted on shopping carts. The inferred behaviors can be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers to improve the management of spaces and Marketing strategies. To set up the challenge, we collected a new dataset of egocentric videos during real shopping sessions in a retail store. Video frames have been labeled according to a proposed hierarchy of 14 different customer behaviors from the beginning (cart picking) to the end (cart releasing) of their shopping. We benchmark different representation and classification techniques and propose a multi-modal method which exploits visual, motion and audio descriptors to perform classification with the Directed Acyclic Graph SVM learning architecture. Experiments highlight that employing multimodal representations and explicitly addressing the task in a hierarchical way is beneficial. The devised approach based on Deep Features achieves an accuracy of more than 87% over the 14 classes of the considered dataset.

  • egocentric vision for visual Market Basket Analysis
    European Conference on Computer Vision, 2016
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Sebastiano Battiato
    Abstract:

    This paper introduces a new application scenario for egocentric vision: Visual Market Basket Analysis (VMBA). The main goal in the proposed application domain is the understanding of customers behaviours in retails from videos acquired with cameras mounted on shopping carts (which we call narrative carts). To properly study the problem and to set the first VMBA challenge, we introduce the VMBA15 dataset. The dataset is composed by 15 different egocentric videos acquired with narrative carts during users shopping in a retail. The frames of each video have been labelled by considering 8 possible behaviours of the carts. The considered cart’s behaviours reflect the behaviour of the customers from the beginning (cart picking) to the end (cart releasing) of their shopping in a retail. The inferred information related to the time of stops of the carts within the retail, or to the shops at cash desks could be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers in a better management of spaces and Marketing strategies. To benchmark the proposed problem on the introduced dataset we have considered classic visual and audio descriptors in order to represent video frames at each instant. Classification has been performed exploiting the Directed Acyclic Graph SVM learning architecture. Experiments pointed out that an accuracy of more than 93 % can be obtained on the 8 considered classes.

  • ECCV Workshops (1) - Egocentric Vision for Visual Market Basket Analysis
    Lecture Notes in Computer Science, 2016
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Sebastiano Battiato
    Abstract:

    This paper introduces a new application scenario for egocentric vision: Visual Market Basket Analysis (VMBA). The main goal in the proposed application domain is the understanding of customers behaviours in retails from videos acquired with cameras mounted on shopping carts (which we call narrative carts). To properly study the problem and to set the first VMBA challenge, we introduce the VMBA15 dataset. The dataset is composed by 15 different egocentric videos acquired with narrative carts during users shopping in a retail. The frames of each video have been labelled by considering 8 possible behaviours of the carts. The considered cart’s behaviours reflect the behaviour of the customers from the beginning (cart picking) to the end (cart releasing) of their shopping in a retail. The inferred information related to the time of stops of the carts within the retail, or to the shops at cash desks could be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers in a better management of spaces and Marketing strategies. To benchmark the proposed problem on the introduced dataset we have considered classic visual and audio descriptors in order to represent video frames at each instant. Classification has been performed exploiting the Directed Acyclic Graph SVM learning architecture. Experiments pointed out that an accuracy of more than 93 % can be obtained on the 8 considered classes.

Vito Santarcangelo - One of the best experts on this subject based on the ideXlab platform.

  • Market Basket Analysis from egocentric videos
    Pattern Recognition Letters, 2018
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Antonino Furnari, Sebastiano Battiato
    Abstract:

    Abstract This paper presents Visual Market Basket Analysis (VMBA), a novel application domain for egocentric vision systems. The final goal of VMBA is to infer the behavior of the customers of a store during their shopping. The Analysis relies on image sequences acquired by cameras mounted on shopping carts. The inferred behaviors can be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers to improve the management of spaces and Marketing strategies. To set up the challenge, we collected a new dataset of egocentric videos during real shopping sessions in a retail store. Video frames have been labeled according to a proposed hierarchy of 14 different customer behaviors from the beginning (cart picking) to the end (cart releasing) of their shopping. We benchmark different representation and classification techniques and propose a multi-modal method which exploits visual, motion and audio descriptors to perform classification with the Directed Acyclic Graph SVM learning architecture. Experiments highlight that employing multimodal representations and explicitly addressing the task in a hierarchical way is beneficial. The devised approach based on Deep Features achieves an accuracy of more than 87% over the 14 classes of the considered dataset.

  • egocentric vision for visual Market Basket Analysis
    European Conference on Computer Vision, 2016
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Sebastiano Battiato
    Abstract:

    This paper introduces a new application scenario for egocentric vision: Visual Market Basket Analysis (VMBA). The main goal in the proposed application domain is the understanding of customers behaviours in retails from videos acquired with cameras mounted on shopping carts (which we call narrative carts). To properly study the problem and to set the first VMBA challenge, we introduce the VMBA15 dataset. The dataset is composed by 15 different egocentric videos acquired with narrative carts during users shopping in a retail. The frames of each video have been labelled by considering 8 possible behaviours of the carts. The considered cart’s behaviours reflect the behaviour of the customers from the beginning (cart picking) to the end (cart releasing) of their shopping in a retail. The inferred information related to the time of stops of the carts within the retail, or to the shops at cash desks could be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers in a better management of spaces and Marketing strategies. To benchmark the proposed problem on the introduced dataset we have considered classic visual and audio descriptors in order to represent video frames at each instant. Classification has been performed exploiting the Directed Acyclic Graph SVM learning architecture. Experiments pointed out that an accuracy of more than 93 % can be obtained on the 8 considered classes.

  • ECCV Workshops (1) - Egocentric Vision for Visual Market Basket Analysis
    Lecture Notes in Computer Science, 2016
    Co-Authors: Vito Santarcangelo, Giovanni Maria Farinella, Sebastiano Battiato
    Abstract:

    This paper introduces a new application scenario for egocentric vision: Visual Market Basket Analysis (VMBA). The main goal in the proposed application domain is the understanding of customers behaviours in retails from videos acquired with cameras mounted on shopping carts (which we call narrative carts). To properly study the problem and to set the first VMBA challenge, we introduce the VMBA15 dataset. The dataset is composed by 15 different egocentric videos acquired with narrative carts during users shopping in a retail. The frames of each video have been labelled by considering 8 possible behaviours of the carts. The considered cart’s behaviours reflect the behaviour of the customers from the beginning (cart picking) to the end (cart releasing) of their shopping in a retail. The inferred information related to the time of stops of the carts within the retail, or to the shops at cash desks could be coupled with classic Market Basket Analysis information (i.e., receipts) to help retailers in a better management of spaces and Marketing strategies. To benchmark the proposed problem on the introduced dataset we have considered classic visual and audio descriptors in order to represent video frames at each instant. Classification has been performed exploiting the Directed Acyclic Graph SVM learning architecture. Experiments pointed out that an accuracy of more than 93 % can be obtained on the 8 considered classes.

Stefan Conrad - One of the best experts on this subject based on the ideXlab platform.

  • ADMA - TARtool: A Temporal Dataset Generator for Market Basket Analysis
    Advanced Data Mining and Applications, 2008
    Co-Authors: Awny Al-omari, Regina Langer, Stefan Conrad
    Abstract:

    The problem of finding a suitable dataset to test different data mining algorithms and techniques and specifically association rule mining for Market Basket Analysis is a big challenge. A lot of dataset generators have been implemented in order to overcome this problem. ARtool is a tool that generates synthetic datasets and runs association rule mining for Market Basket Analysis. But the lack of datasets that include timestamps of the transactions to facilitate the Analysis of Market Basket data taking into account temporal aspects is notable. In this paper, we present the TARtool. The TARtool is a data mining and generation tool based on the ARtool. TARtool is able to generate datasets with timestamps for both retail and e-commerce environments taking into account general customer buying habits in such environments. We implemented the generator to produce datasets with different format to ease the process of mining such datasets in other data mining tools. An advanced GUI is also provided. The experimental results showed that our tool overcomes other tools in efficiency, usability, functionality, and quality of generated data.

  • TARtool: A temporal dataset generator for Market Basket Analysis
    Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), 2008
    Co-Authors: Awny Al-omari, Regina Langer, Stefan Conrad
    Abstract:

    The problem of finding a suitable dataset to test different data mining algorithms and techniques and specifically association rule mining for Market Basket Analysis is a big challenge. A lot of dataset generators have been implemented in order to overcome this problem. ARtool is a tool that generates synthetic datasets and runs association rule mining for Market Basket Analysis. But the lack of datasets that include timestamps of the transactions to facilitate the Analysis of Market Basket data taking into account temporal aspects is notable. In this paper, we present the TARtool. The TARtool is a data mining and generation tool based on the ARtool. TARtool is able to generate datasets with timestamps for both retail and e-commerce environments taking into account general customer buying habits in such environments. We implemented the generator to produce datasets with different format to ease the process of mining such datasets in other data mining tools. An advanced GUI is also provided. The experimental results showed that our tool overcomes other tools in efficiency, usability, functionality, and quality of generated data.