Resource Scarcity

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Caroline Roux - One of the best experts on this subject based on the ideXlab platform.

  • Understanding the relationship between Resource Scarcity and object attachment.
    Current opinion in psychology, 2020
    Co-Authors: Kelly Goldsmith, Caroline Roux, Christopher Cannon
    Abstract:

    People generally respond to Resource Scarcity through one of two pathways: Scarcity-reduction or control-restoration. We draw from recent work on the solidity (versus liquidity) of consumption opportunities to offer a new lens through which to view how the two pathways that follow from Resource Scarcity relate to object attachment. In this review, we discuss when each pathway predicts stronger (versus weaker) object attachment. We also offer several open questions for when Resource Scarcity might prompt consumers to forgo the security afforded by stronger attachments for the flexibility afforded by weaker attachments.

  • A Self‐Regulatory Model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.

  • a self regulatory model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.

  • 17-P: When Not Having Enough Prompts Consumers to Show Off: Reminders of Resource Scarcity Prompt Narcissism
    ACR North American Advances, 2017
    Co-Authors: Laura Goodyear, Caroline Roux, Ali Tezer, Kelly Goldsmith
    Abstract:

    Consumers often think and talk about “not having enough” Resources (e.g., money, time, food, etc.). They are also often reminded of their lack of Resources by their surroundings, such as when seeing their empty refrigerator, the low gas gauge in their car, an ad about whether they have saved enough money for retirement, or a magazine article about an impending Resource shortage. This research examines the effect that reminders of Resource Scarcity have on consumers’ personality state and resulting product preferences. Resource Scarcity has been shown to prompt consumers to become more selfish and less likely to share Resources with others. Past research on narcissism has also demonstrated that this personality trait tends to be related to a selfish orientation. Bridging the gap between these two lines of work, this thesis proposes that reminders of Resource Scarcity will prompt consumers to become more narcissistic. Further, narcissists tend to prefer high-prestige and conspicuous products, as they help signal higher status to their peers. Consequently, this thesis further proposes that reminders of Resource Scarcity will shift consumers’ preferences toward more conspicuous products. Across three experiments, this thesis demonstrates that reminders of Resource Scarcity increase consumers’ narcissistic tendencies, and that narcissism mediates the effect of reminder of Resource Scarcity on selfishness. Further, this thesis shows that reminders of Resource Scarcity prompt consumers to prefer luxury products with more prominent brand logos as a result.

  • When Thoughts of 'Having Less' Promote the Desire to Become One's Best: Reminders of Resource Scarcity Increase the Desire for Self-Improvement
    SSRN Electronic Journal, 2016
    Co-Authors: Kelly Goldsmith, Ali Tezer, Caroline Roux
    Abstract:

    Consumers often encounter reminders of Resource Scarcity; however, to date, relatively little is known about how such reminders affect the weight that consumers’ place on different product benefits when they make tradeoffs between outcomes. In this article, we test the prediction that reminders of Resources Scarcity will increase the desire for self-improvement, and provide evidence that this shift in the desire for self-improvement has consequences for consumer behavior. In particular, we observe that reminders of Resource Scarcity increase consumers’ interest in and willingness to pay for products that are associated with self-improvement related benefits. Thus our results demonstrate that Resource Scarcity can have positive implications for the improvement of individual consumer welfare through the activation of self-improvement motives. In addition, we offer a novel perspective on the conditions under which considerations of “having less” may alternately increase versus decrease consumer spending.

Benedict C. Jones - One of the best experts on this subject based on the ideXlab platform.

  • Priming concerns about pathogen threat versus Resource Scarcity: dissociable effects on women’s perceptions of men’s attractiveness and dominance
    Behavioral Ecology and Sociobiology, 2012
    Co-Authors: Christopher D. Watkins, Lisa M Debruine, Anthony C. Little, David R. Feinberg, Benedict C. Jones
    Abstract:

    Previous experimental work suggests flexibility in women’s mate preferences that appears to reflect the advantages of choosing healthy mates under conditions of pathogen threat and of choosing prosocial mates under conditions of Resource Scarcity. Following this work, we used an established priming paradigm to examine the effects of priming women’s concerns about pathogen threat versus Resource Scarcity on their judgments of men’s facial attractiveness and dominance. We found that women reported stronger attraction to masculine men when their concerns about pathogens were activated than when their concerns about Resource Scarcity were activated. In contrast, we found that women were more likely to ascribe high dominance to masculine men when their concerns about Resource Scarcity were activated than when their concerns about pathogens were activated. This latter result may reflect the greater importance of identifying men who pose a substantial threat to women’s Resources and personal safety when Resources are scarce and violence towards women is particularly common. Together, these findings suggest a double dissociation between the effects of pathogen threat and Resource Scarcity on women’s perceptions of the attractiveness and dominance of masculine men, potentially revealing considerably greater specialization (i.e., context specificity) in the effects of environmental threats on women’s perceptions of men than was apparent in previous research.

  • priming concerns about pathogen threat versus Resource Scarcity dissociable effects on women s perceptions of men s attractiveness and dominance
    Behavioral Ecology and Sociobiology, 2012
    Co-Authors: Christopher D. Watkins, Lisa M Debruine, Anthony C. Little, David R. Feinberg, Benedict C. Jones
    Abstract:

    Previous experimental work suggests flexibility in women’s mate preferences that appears to reflect the advantages of choosing healthy mates under conditions of pathogen threat and of choosing prosocial mates under conditions of Resource Scarcity. Following this work, we used an established priming paradigm to examine the effects of priming women’s concerns about pathogen threat versus Resource Scarcity on their judgments of men’s facial attractiveness and dominance. We found that women reported stronger attraction to masculine men when their concerns about pathogens were activated than when their concerns about Resource Scarcity were activated. In contrast, we found that women were more likely to ascribe high dominance to masculine men when their concerns about Resource Scarcity were activated than when their concerns about pathogens were activated. This latter result may reflect the greater importance of identifying men who pose a substantial threat to women’s Resources and personal safety when Resources are scarce and violence towards women is particularly common. Together, these findings suggest a double dissociation between the effects of pathogen threat and Resource Scarcity on women’s perceptions of the attractiveness and dominance of masculine men, potentially revealing considerably greater specialization (i.e., context specificity) in the effects of environmental threats on women’s perceptions of men than was apparent in previous research.

Kelly Goldsmith - One of the best experts on this subject based on the ideXlab platform.

  • Understanding the relationship between Resource Scarcity and object attachment.
    Current opinion in psychology, 2020
    Co-Authors: Kelly Goldsmith, Caroline Roux, Christopher Cannon
    Abstract:

    People generally respond to Resource Scarcity through one of two pathways: Scarcity-reduction or control-restoration. We draw from recent work on the solidity (versus liquidity) of consumption opportunities to offer a new lens through which to view how the two pathways that follow from Resource Scarcity relate to object attachment. In this review, we discuss when each pathway predicts stronger (versus weaker) object attachment. We also offer several open questions for when Resource Scarcity might prompt consumers to forgo the security afforded by stronger attachments for the flexibility afforded by weaker attachments.

  • A Self‐Regulatory Model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.

  • a self regulatory model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.

  • 17-P: When Not Having Enough Prompts Consumers to Show Off: Reminders of Resource Scarcity Prompt Narcissism
    ACR North American Advances, 2017
    Co-Authors: Laura Goodyear, Caroline Roux, Ali Tezer, Kelly Goldsmith
    Abstract:

    Consumers often think and talk about “not having enough” Resources (e.g., money, time, food, etc.). They are also often reminded of their lack of Resources by their surroundings, such as when seeing their empty refrigerator, the low gas gauge in their car, an ad about whether they have saved enough money for retirement, or a magazine article about an impending Resource shortage. This research examines the effect that reminders of Resource Scarcity have on consumers’ personality state and resulting product preferences. Resource Scarcity has been shown to prompt consumers to become more selfish and less likely to share Resources with others. Past research on narcissism has also demonstrated that this personality trait tends to be related to a selfish orientation. Bridging the gap between these two lines of work, this thesis proposes that reminders of Resource Scarcity will prompt consumers to become more narcissistic. Further, narcissists tend to prefer high-prestige and conspicuous products, as they help signal higher status to their peers. Consequently, this thesis further proposes that reminders of Resource Scarcity will shift consumers’ preferences toward more conspicuous products. Across three experiments, this thesis demonstrates that reminders of Resource Scarcity increase consumers’ narcissistic tendencies, and that narcissism mediates the effect of reminder of Resource Scarcity on selfishness. Further, this thesis shows that reminders of Resource Scarcity prompt consumers to prefer luxury products with more prominent brand logos as a result.

  • When Thoughts of 'Having Less' Promote the Desire to Become One's Best: Reminders of Resource Scarcity Increase the Desire for Self-Improvement
    SSRN Electronic Journal, 2016
    Co-Authors: Kelly Goldsmith, Ali Tezer, Caroline Roux
    Abstract:

    Consumers often encounter reminders of Resource Scarcity; however, to date, relatively little is known about how such reminders affect the weight that consumers’ place on different product benefits when they make tradeoffs between outcomes. In this article, we test the prediction that reminders of Resources Scarcity will increase the desire for self-improvement, and provide evidence that this shift in the desire for self-improvement has consequences for consumer behavior. In particular, we observe that reminders of Resource Scarcity increase consumers’ interest in and willingness to pay for products that are associated with self-improvement related benefits. Thus our results demonstrate that Resource Scarcity can have positive implications for the improvement of individual consumer welfare through the activation of self-improvement motives. In addition, we offer a novel perspective on the conditions under which considerations of “having less” may alternately increase versus decrease consumer spending.

Christopher D. Watkins - One of the best experts on this subject based on the ideXlab platform.

  • Priming concerns about pathogen threat versus Resource Scarcity: dissociable effects on women’s perceptions of men’s attractiveness and dominance
    Behavioral Ecology and Sociobiology, 2012
    Co-Authors: Christopher D. Watkins, Lisa M Debruine, Anthony C. Little, David R. Feinberg, Benedict C. Jones
    Abstract:

    Previous experimental work suggests flexibility in women’s mate preferences that appears to reflect the advantages of choosing healthy mates under conditions of pathogen threat and of choosing prosocial mates under conditions of Resource Scarcity. Following this work, we used an established priming paradigm to examine the effects of priming women’s concerns about pathogen threat versus Resource Scarcity on their judgments of men’s facial attractiveness and dominance. We found that women reported stronger attraction to masculine men when their concerns about pathogens were activated than when their concerns about Resource Scarcity were activated. In contrast, we found that women were more likely to ascribe high dominance to masculine men when their concerns about Resource Scarcity were activated than when their concerns about pathogens were activated. This latter result may reflect the greater importance of identifying men who pose a substantial threat to women’s Resources and personal safety when Resources are scarce and violence towards women is particularly common. Together, these findings suggest a double dissociation between the effects of pathogen threat and Resource Scarcity on women’s perceptions of the attractiveness and dominance of masculine men, potentially revealing considerably greater specialization (i.e., context specificity) in the effects of environmental threats on women’s perceptions of men than was apparent in previous research.

  • priming concerns about pathogen threat versus Resource Scarcity dissociable effects on women s perceptions of men s attractiveness and dominance
    Behavioral Ecology and Sociobiology, 2012
    Co-Authors: Christopher D. Watkins, Lisa M Debruine, Anthony C. Little, David R. Feinberg, Benedict C. Jones
    Abstract:

    Previous experimental work suggests flexibility in women’s mate preferences that appears to reflect the advantages of choosing healthy mates under conditions of pathogen threat and of choosing prosocial mates under conditions of Resource Scarcity. Following this work, we used an established priming paradigm to examine the effects of priming women’s concerns about pathogen threat versus Resource Scarcity on their judgments of men’s facial attractiveness and dominance. We found that women reported stronger attraction to masculine men when their concerns about pathogens were activated than when their concerns about Resource Scarcity were activated. In contrast, we found that women were more likely to ascribe high dominance to masculine men when their concerns about Resource Scarcity were activated than when their concerns about pathogens were activated. This latter result may reflect the greater importance of identifying men who pose a substantial threat to women’s Resources and personal safety when Resources are scarce and violence towards women is particularly common. Together, these findings suggest a double dissociation between the effects of pathogen threat and Resource Scarcity on women’s perceptions of the attractiveness and dominance of masculine men, potentially revealing considerably greater specialization (i.e., context specificity) in the effects of environmental threats on women’s perceptions of men than was apparent in previous research.

Christopher Cannon - One of the best experts on this subject based on the ideXlab platform.

  • Understanding the relationship between Resource Scarcity and object attachment.
    Current opinion in psychology, 2020
    Co-Authors: Kelly Goldsmith, Caroline Roux, Christopher Cannon
    Abstract:

    People generally respond to Resource Scarcity through one of two pathways: Scarcity-reduction or control-restoration. We draw from recent work on the solidity (versus liquidity) of consumption opportunities to offer a new lens through which to view how the two pathways that follow from Resource Scarcity relate to object attachment. In this review, we discuss when each pathway predicts stronger (versus weaker) object attachment. We also offer several open questions for when Resource Scarcity might prompt consumers to forgo the security afforded by stronger attachments for the flexibility afforded by weaker attachments.

  • A Self‐Regulatory Model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.

  • a self regulatory model of Resource Scarcity
    Journal of Consumer Psychology, 2019
    Co-Authors: Christopher Cannon, Kelly Goldsmith, Caroline Roux
    Abstract:

    Academics have shown a growing interest in understanding how Resource Scarcity impacts consumer psychology. However, to date, no overarching theory exists to help explain the breadth of findings surrounding Resource Scarcity. To address this theoretical gap, we propose a self-regulatory model of Resource Scarcity based on the notion that humans are motivated to reduce the discrepancy between one’s current level of Resources and a more desirable level of Resources. In this model, we propose that consumers cope with Resource Scarcity through two distinct psychological pathways: a discrepancy-reduction route aimed at directly resolving the discrepancy and a discrepancy-compensation route that compensates for the discrepancy by enhancing the self in other domains. We also offer a variety of theoretically driven moderators that determine which of the two routes is more likely to be adopted in response to Resource Scarcity. Finally, we conclude with a research agenda for consumer behavior researchers interested in contributing to a more nuanced understanding of the psychology of Resource Scarcity.