The Experts below are selected from a list of 54600 Experts worldwide ranked by ideXlab platform
Michael Lounsbury - One of the best experts on this subject based on the ideXlab platform.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Organization Studies, 2013Co-Authors: Eric Yanfei Zhao, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the United States market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre-spanning Films.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Social Science Research Network, 2013Co-Authors: Zhao Eric, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the US market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre spanning Films.
Masakazu Ishihara - One of the best experts on this subject based on the ideXlab platform.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Organization Studies, 2013Co-Authors: Eric Yanfei Zhao, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the United States market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre-spanning Films.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Social Science Research Network, 2013Co-Authors: Zhao Eric, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the US market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre spanning Films.
Arul George Scaria - One of the best experts on this subject based on the ideXlab platform.
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online piracy of indian movies is the Film Industry firing at the wrong target
Social Science Research Network, 2013Co-Authors: Arul George ScariaAbstract:India has recently introduced some digital rights management (DRM) provisions to the Indian copyright law with the objective of providing “adequate” protection for copyrighted material in the online digital environment. Film Industry was one of the biggest lobbying groups behind the new DRM provisions in India, and the Industry has been consistently trying to portray online piracy as a major threat. The Indian Film Industry also extensively uses John Doe orders from the high courts in India to prevent the access of Internet users to websites suspected to be hosting pirated material. This paper explores two questions in the context of the new DRM provisions in India: (1) Is online piracy a threat to the Indian Film Industry? and (2) Are the present measures taken by the Film Industry the optimal measures for addressing the issue of online piracy? Based on data from an extensive empirical survey conducted in India, this paper questions the claims of the Industry that online piracy is at a substantial level in India. The Internet usage related data in India also support the findings from the empirical survey. However, the paper observes that pirated Indian movie content is abundant in the Internet and this shows the existence of strong demand for those content. Based on a careful analysis of different websites hosting pirated Indian movies, the paper illustrates that the most probable consumers of those pirated movies are the millions of (potential) consumers residing abroad. The paper argues that the enactment of DRM provisions under Indian copyright law or wide sweeping John Doe orders may never be a solution for such piracy. Piracy of Indian movie content abroad is primarily attributable to the failure of the Indian Film Industry to explore innovative business models to reach (potential) consumers abroad. The paper argues that the Indian Film Industry may achieve sustainable solutions for online piracy only by making the legitimate products reach those consumers.
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online piracy of indian movies is the Film Industry firing at the wrong target
Michigan State international law review, 2013Co-Authors: Arul George ScariaAbstract:India has recently introduced some digital rights management (DRM) provisions to the Indian copyright law with the objective of providing “adequate” protection for copyrighted material in the online digital environment. Film Industry was one of the biggest lobbying groups behind the new DRM provisions in India, and the Industry has been consistently trying to portray online piracy as a major threat. The Indian Film Industry also extensively uses John Doe orders from the high courts in India to prevent the access of Internet users to websites suspected to be hosting pirated material. This paper explores two questions in the context of the new DRM provisions in India: (1) Is online piracy a threat to the Indian Film Industry? and (2) Are the present measures taken by the Film Industry the optimal measures for addressing the issue of online piracy? Based on data from an extensive empirical survey conducted in India, this paper questions the claims of the Industry that online piracy is at a substantial level in India. The Internet usage related data in India also support the findings from the empirical survey. However, the paper observes that pirated Indian movie content is abundant in the Internet and this shows the existence of strong demand for those content. Based on a careful analysis of different websites hosting pirated Indian movies, the paper illustrates that the most probable consumers of those pirated movies are the millions of (potential) consumers residing abroad. The * Post-doctoral Researcher, Center for Philosophy of Law Biodiversity Governance Research Unit, Catholic University of Louvain (UCL), Belgium. Email: arul.scaria@uclouvain.be. The empirical data used in this study was collected as part of the doctoral research of the author at the International Max Planck Research School for Competition and Innovation, Munich, and the author thankfully acknowledges the financial support received from the Max Planck Society for the empirical survey. The author is also thankful to participants of the IP for Creative Upstarts conference (November 9-10, 2012) organised by the Michigan State University, particularly Professor Sean Pager, for insightful suggestions on the first draft of this paper. 648 Michigan State International Law Review [Vol. 21:3 paper argues that the enactment of DRM provisions under Indian copyright law or wide sweeping John Doe orders may never be a solution for such piracy. Piracy of Indian movie content abroad is primarily attributable to the failure of the Indian Film Industry to explore innovative business models to reach (potential) consumers abroad. The paper argues that the Indian Film Industry may achieve sustainable solutions for online piracy only by making the legitimate products reach those consumers.
Zhao Eric - One of the best experts on this subject based on the ideXlab platform.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Social Science Research Network, 2013Co-Authors: Zhao Eric, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the US market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre spanning Films.
Eric Yanfei Zhao - One of the best experts on this subject based on the ideXlab platform.
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overcoming the illegitimacy discount cultural entrepreneurship in the us feature Film Industry
Organization Studies, 2013Co-Authors: Eric Yanfei Zhao, Masakazu Ishihara, Michael LounsburyAbstract:How can organizations spanning institutionalized categories mitigate against the possibility of reduced attention by audiences? While there has been a good deal of research on the illegitimacy discount of category spanning, scant attention has been paid to how organizations might strategically address this potential problem. In this paper, we explore how the strategic naming of products might enhance audience attention despite the liabilities associated with category spanning. Drawing on a sample of Films released in the United States market between 1982 and 2007, we analyze different naming strategies and show that names that simply signal familiarity are not potent enough to offset the illegitimacy discount, while names imbued with known reputations serve as a symbolic device that enhances audience attention to genre-spanning Films.
