The Experts below are selected from a list of 12333 Experts worldwide ranked by ideXlab platform

Jinliang Wang - One of the best experts on this subject based on the ideXlab platform.

  • the relationship between perceived stress and problematic Social Networking Site use among chinese college students
    Journal of behavioral addictions, 2019
    Co-Authors: Xiangling Hou, James Gaskin, Douglas A Gentile, Haizhen Wang, Jinliang Wang
    Abstract:

    Background and aimsPerceived stress has been regarded as a risk factor for problematic Social Networking Site (SNS) use, yet little is known about the underlying processes whereby confounding varia...

  • the reciprocal relationship between passive Social Networking Site sns usage and users subjective well being
    Social Science Computer Review, 2018
    Co-Authors: Jinliang Wang, James Gaskin, Detlef H Rost, Douglas A Gentile
    Abstract:

    Prior studies have found an inconclusive relationship between Social Networking Site (SNS) usage and users’ subjective well-being. Passive SNS usage may be detrimental to subjective well-being, bec...

  • the mediating roles of upward Social comparison and self esteem and the moderating role of Social comparison orientation in the association between Social Networking Site usage and subjective well being
    Frontiers in Psychology, 2017
    Co-Authors: Jinliang Wang, James Gaskin, Haizhen Wang, Skyler T Hawk
    Abstract:

    The increased pervasiveness of Social media use has raised questions about potential effects on users’ subjective well-being, with studies reaching contrasting conclusions. To reconcile these discrepancies and shed new light on this phenomenon, the current study examined: (1) whether upward Social comparison and self-esteem mediate the association between Social Networking Site (SNS) usage and users’ subjective well-being, and (2) whether the association between SNS usage and upward Social comparison is moderated by users’ Social comparison orientation. Data from 696 participants were collected. Structural equation modeling revealed that upward Social comparison and self-esteem mediated the relationship between SNS usage and users’ subjective well-being. We found that Social comparison orientation moderated the association between passive SNS usage and users’ upward Social comparison. Specifically, Social comparison orientation strengthened the association between passive SNS usage and upward Social comparison. The results might suggest a process through which passive SNS usage is related to subjective well-being, and identify a context under which these associations may differ.

  • psychological resilience can help combat the effect of stress on problematic Social Networking Site usage
    Personality and Individual Differences, 2017
    Co-Authors: Haizhen Wang, James Gaskin, Detlef H Rost, Jinliang Wang
    Abstract:

    Abstract This study was aimed to test the association between perceived stress and problematic Social Networking Site (SNS) usage, and to figure out whether psychological resilience moderated this relationship. The Perceived Stress Scale, Connor-Davidson Resilience Scale, and Facebook Intrusion Questionnaire were administered to 499 Chinese college students. The results showed that (1) perceived stress was positively associated with problematic SNS usage; (2) psychological resilience was negatively related with problematic SNS usage; and (3) psychological resilience moderated the relationship between perceived stress and problematic SNS usage. Specifically, the relationship between perceived stress and problematic SNS usage was statistically significant for students with a lower level of psychological resilience, while no significant association was found for those with a higher level of psychological resilience. The findings emphasize the importance of enhancing psychological resilience to decrease the likelihood of college students who experience higher level of stress from using SNS problematically.

  • cultural differences in Social Networking Site use a comparative study of china and the united states
    Computers in Human Behavior, 2013
    Co-Authors: Linda A Jackson, Jinliang Wang
    Abstract:

    This research compared Social Networking Site (SNS) use in a collectivistic culture, China, and an individualistic culture, the United States (US). Over 400 college student participants from a Southwestern University in Chongqing, China, and 490 college participants from a Midwestern University in the US completed a survey about their use of SNSs - time spent, importance and motives for use. They then rated themselves on a variety of personal characteristics, namely the Big Five Personality factors, Loneliness, Shyness and Life Satisfaction. Results revealed cultural differences in SNS use. US participants spent more time in SNS, considered them to be more important and had more friends in SNSs than did Chinese participants. Self-ratings of personal characteristics also differed in the two cultures as did the personal characteristics that predicted SNS use. In general, personal characteristics were less effective in predicting SNS use in China than in the US. Findings suggest that in collectivistic cultures the importance of the family, friends and one's groups may be partly responsible for Chinese participants' lesser use of SNSs, whereas in individualistic cultures the importance of self and having more but less close and enduring friendships may be partly responsible for US participants' greater use of SNSs. Personal characteristics predicted SNS use in both cultures but were stronger predictors in an individualistic culture than in a collectivistic, consistent with the emphasis on self in the former and on family, friends and one's groups in the latter. Future research is needed to identify whether cultural values always take precedence over personal characteristics and motives in determining behavior in the virtual world.

Koen Pauwels - One of the best experts on this subject based on the ideXlab platform.

  • Effects of Word-of-Mouth Versus Traditional Marketing: Findings from an Internet Social Networking Site
    Journal of Marketing, 2009
    Co-Authors: Michael Trusov, Randolph E Bucklin, Koen Pauwels
    Abstract:

    The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet Social Networking Site and compare it with traditional marketing vehicles. Because Social network Sites record the electronic invitations from existing members, outbound WOM can be precisely tracked. Along with traditional marketing, WOM can then be linked to the number of new members subsequently joining the Site (sign-ups). Because of the endogeneity among WOM, new sign-ups, and traditional marketing activity, the authors employ a vector autoregressive (VAR) modeling approach. Estimates from the VAR model show that WOM referrals have substantially longer carryover effects than traditional marketing actions and produce substantially higher response elasticities. Based on revenue from advertising impressions served to a new member, the monetary value of a WOM referral can be calculated; this yields an upper-bound estimate for the financial incentives the firm might offer to stimulate WOM.

  • effects of word of mouth versus traditional marketing findings from an internet Social Networking Site
    Social Science Research Network, 2009
    Co-Authors: Michael Trusov, Koen Pauwels, Randolph E Bucklin, Koen H Pauwels, Peter W Mullin
    Abstract:

    The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet Social Networking Site and compare it with traditional marketing vehicles. Because Social network Sites record the electronic invitations sent out by existing members, outbound WOM may be precisely tracked. WOM, along with traditional marketing, can then be linked to the number of new members subsequently joining the Site (signups). Due to the endogeneity among WOM, new signups, and traditional marketing activity, the authors employ a Vector Autoregression (VAR) modeling approach. Estimates from the VAR model show that word-ofmouth referrals have substantially longer carryover effects than traditional marketing actions. The long-run elasticity of signups with respect to WOM is estimated to be 0.53 (substantially larger than the average advertising elasticities reported in the literature) and the WOM elasticity is about 20 times higher than the elasticity for marketing events, and 30 times that of media appearances. Based on revenue from advertising impressions served to a new member, the monetary value of a WOM referral can be calculated; this yields an upper bound estimate for the financial incentives the firm might offer to stimulate word-of-mouth.

Michael Trusov - One of the best experts on this subject based on the ideXlab platform.

  • Effects of Word-of-Mouth Versus Traditional Marketing: Findings from an Internet Social Networking Site
    Journal of Marketing, 2009
    Co-Authors: Michael Trusov, Randolph E Bucklin, Koen Pauwels
    Abstract:

    The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet Social Networking Site and compare it with traditional marketing vehicles. Because Social network Sites record the electronic invitations from existing members, outbound WOM can be precisely tracked. Along with traditional marketing, WOM can then be linked to the number of new members subsequently joining the Site (sign-ups). Because of the endogeneity among WOM, new sign-ups, and traditional marketing activity, the authors employ a vector autoregressive (VAR) modeling approach. Estimates from the VAR model show that WOM referrals have substantially longer carryover effects than traditional marketing actions and produce substantially higher response elasticities. Based on revenue from advertising impressions served to a new member, the monetary value of a WOM referral can be calculated; this yields an upper-bound estimate for the financial incentives the firm might offer to stimulate WOM.

  • effects of word of mouth versus traditional marketing findings from an internet Social Networking Site
    Social Science Research Network, 2009
    Co-Authors: Michael Trusov, Koen Pauwels, Randolph E Bucklin, Koen H Pauwels, Peter W Mullin
    Abstract:

    The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet Social Networking Site and compare it with traditional marketing vehicles. Because Social network Sites record the electronic invitations sent out by existing members, outbound WOM may be precisely tracked. WOM, along with traditional marketing, can then be linked to the number of new members subsequently joining the Site (signups). Due to the endogeneity among WOM, new signups, and traditional marketing activity, the authors employ a Vector Autoregression (VAR) modeling approach. Estimates from the VAR model show that word-ofmouth referrals have substantially longer carryover effects than traditional marketing actions. The long-run elasticity of signups with respect to WOM is estimated to be 0.53 (substantially larger than the average advertising elasticities reported in the literature) and the WOM elasticity is about 20 times higher than the elasticity for marketing events, and 30 times that of media appearances. Based on revenue from advertising impressions served to a new member, the monetary value of a WOM referral can be calculated; this yields an upper bound estimate for the financial incentives the firm might offer to stimulate word-of-mouth.

Lisa K Sharp - One of the best experts on this subject based on the ideXlab platform.

  • Social Networking Site usage among childhood cancer survivors a potential tool for research recruitment
    Journal of Cancer Survivorship, 2014
    Co-Authors: Erica D Seltzer, Melinda R Stolley, Edward Mensah, Lisa K Sharp
    Abstract:

    Purpose The recent and rapid growth of Social Networking Site (SNS) use presents a unique public health opportunity to develop effective strategies for the recruitment of hard-to-reach participants for cancer research studies. This survey investigated childhood cancer survivors’ reported use of SNS such as Facebook or MySpace and their perceptions of using SNS, for recruitment into survivorship research.

  • Social Networking Site usage among childhood cancer survivors a potential tool for research recruitment
    Journal of Cancer Survivorship, 2014
    Co-Authors: Erica D Seltzer, Melinda R Stolley, Edward Mensah, Lisa K Sharp
    Abstract:

    The recent and rapid growth of Social Networking Site (SNS) use presents a unique public health opportunity to develop effective strategies for the recruitment of hard-to-reach participants for cancer research studies. This survey investigated childhood cancer survivors’ reported use of SNS such as Facebook or MySpace and their perceptions of using SNS, for recruitment into survivorship research. Sixty White, Black, and Hispanic adult childhood cancer survivors (range 18–48 years of age) that were randomly selected from a larger childhood cancer study, the Chicago Healthy Living Study, participated in this pilot survey. Telephone surveys were conducted to understand current SNS activity and attitudes towards using SNS as a cancer research recruitment tool. Seventy percent of participants reported SNS usage of which 80 % were at least weekly users and 79 % reported positive attitudes towards the use of SNS as a recruitment tool for survivorship research. The results of this pilot study revealed that SNS use was high and regular among the childhood cancer survivors sampled. Most had positive attitudes towards using SNS for recruitment of research. The results of this pilot survey suggest that SNS may offer an alternative approach for recruitment of childhood cancer survivors into research.

Peter W Mullin - One of the best experts on this subject based on the ideXlab platform.

  • effects of word of mouth versus traditional marketing findings from an internet Social Networking Site
    Social Science Research Network, 2009
    Co-Authors: Michael Trusov, Koen Pauwels, Randolph E Bucklin, Koen H Pauwels, Peter W Mullin
    Abstract:

    The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet Social Networking Site and compare it with traditional marketing vehicles. Because Social network Sites record the electronic invitations sent out by existing members, outbound WOM may be precisely tracked. WOM, along with traditional marketing, can then be linked to the number of new members subsequently joining the Site (signups). Due to the endogeneity among WOM, new signups, and traditional marketing activity, the authors employ a Vector Autoregression (VAR) modeling approach. Estimates from the VAR model show that word-ofmouth referrals have substantially longer carryover effects than traditional marketing actions. The long-run elasticity of signups with respect to WOM is estimated to be 0.53 (substantially larger than the average advertising elasticities reported in the literature) and the WOM elasticity is about 20 times higher than the elasticity for marketing events, and 30 times that of media appearances. Based on revenue from advertising impressions served to a new member, the monetary value of a WOM referral can be calculated; this yields an upper bound estimate for the financial incentives the firm might offer to stimulate word-of-mouth.