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A. Latha - One of the best experts on this subject based on the ideXlab platform.

  • A Study On “Working Capital Management” Submitted By Tata Motors
    International Journal of Research, 2020
    Co-Authors: B. Renuka, A. Latha
    Abstract:

    Administration of Alive Basic is one of the a lot of basic functions of accumulated management. Every alignment whether accessible or private, accumulation aggressive or not, behind hand of its admeasurements and attributes of business, needs acceptable bulk of alive capital. The accomplished alive basic administration is a lot of analytical agency in advancement existence, liquidity, solvency and ability of the any business organization. A aggregation needs acceptable accounts to backpack out acquirement of raw materials, transaction of anticipated operational costs and funds to accommodate these costs are calm accepted as alive capital. Keeping in appearance the accent of alive basic administration as ablah breadth of accumulated accounts function, an accomplishment has been fabricated to appraise the alive basic styles and practices aspect in PENNACEMENTS .

Sandipa Lahiri Anand - One of the best experts on this subject based on the ideXlab platform.

  • social responsibility initiatives in Tata group Tata Motors Tata chemicals
    2005
    Co-Authors: Sandipa Lahiri Anand
    Abstract:

    This article narrates how Tata Motors and Tata Chemicals have stretched its wing into various activities towards social and sustainable development. Tata Motors being the leading automobile industry in India bagged the Golden Peacock Award for the year 2004 for its valuable contribution towards economic, community development and Corporate Social Responsibility. The initial work started with the well being of the company employees, their living condition, health and education which later turned to community well being through various Community Development Centers, Samities and Programmes. Tata Chemicals on the other hand is the largest inorganic chemical complex in the country that produces the highest synthetic soda in the world and is well known for its world-class energy efficiency standard and had worked on varied fields of environmental conservation, community development and safety. The major success of Tata Chemicals is towards community development under the umbrella of Tata Kisan Kendras (TKK's) and Tata Kisan Sansar (TSS). It had promoted Tata Chemicals' Society for Rural Development (TCSRD) for the benefit of rural population by providing all sophisticated technologies like satellite mapping, geographical information system (GIS) etc for selecting and using right kind of seeds from sowing to post-harvest stage. The Kendras provides a wide range of services like: credits to the farmers, insurance of crops against natural disasters, availing buyback facilities etc. These have resulted in economic stability of farmers.

  • Social Responsibility Initiatives in Tata Group: Tata Motors & Tata Chemicals
    SSRN Electronic Journal, 2005
    Co-Authors: Sandipa Lahiri Anand
    Abstract:

    This article narrates how Tata Motors and Tata Chemicals have stretched its wing into various activities towards social and sustainable development. Tata Motors being the leading automobile industry in India bagged the Golden Peacock Award for the year 2004 for its valuable contribution towards economic, community development and Corporate Social Responsibility. The initial work started with the well being of the company employees, their living condition, health and education which later turned to community well being through various Community Development Centers, Samities and Programmes. Tata Chemicals on the other hand is the largest inorganic chemical complex in the country that produces the highest synthetic soda in the world and is well known for its world-class energy efficiency standard and had worked on varied fields of environmental conservation, community development and safety. The major success of Tata Chemicals is towards community development under the umbrella of Tata Kisan Kendras (TKK's) and Tata Kisan Sansar (TSS). It had promoted Tata Chemicals' Society for Rural Development (TCSRD) for the benefit of rural population by providing all sophisticated technologies like satellite mapping, geographical information system (GIS) etc for selecting and using right kind of seeds from sowing to post-harvest stage. The Kendras provides a wide range of services like: credits to the farmers, insurance of crops against natural disasters, availing buyback facilities etc. These have resulted in economic stability of farmers.

Firman Satriawan - One of the best experts on this subject based on the ideXlab platform.

  • pengaruh sales promotion terhadap penjualan mobil merek Tata Motors di gaikindo indonesia internasional auto show 2015
    eProceedings of Management, 2016
    Co-Authors: Firman Satriawan, Eka Yuliana
    Abstract:

    Kemajuan industri otomotif Indonesia cukup pesat, diketahui bahwa penjualan otomotif di Indonesia unggul 7,5 % dari Thailand dan pertumbuhan penjualan domestik Indonesia mencapai 23,6% per tahun. GIIAS adalah sebuah acara pameran mobil yang diselenggarakan oleh GAIKINDO tiap tahun. Tata Motors adalah salah satu exebitor baru di GIIAS, tetapi Tata Motors dapat menempati urutan ke 4 dan dapat bersaing dengan pesaing terdekatnya. Tata Motors menggunakan strategi sales promotion pada saat GIIAS berlangsung. Sales promotion sendiri merupakan bagian dari bauran pemasaran atau marketing mix. Sales promotion terdiri dari beberapa insentif yaitu, consumer promotion, trade promotion, dan business promotion. Penelitian menggunakan metode penelitian kuantitatif dengan tipe penyelidikan kausal dan analisis deskriptif. Menggunakan sales promotion sebagai variabel independen dengan subvariabel consumer promotion, trade promotion, dan business promotion sebagai x1, x2, dan x3, serta penjualan sebagai variabel dependen. Jumlah responden penelitian ini adalah 183 responden. Kuisioner telah diuji validitas dan reliabilitasnya dengan tingkat signifikansi 5% dan didapat sebanyak 44 pertanyaan dinyatakan valid dan reliabel. Hasil penyebaran kuisioner kepada 183 responden diolah dengan melakukan uji normalitas, uji multikolinearitas, dan uji heteroskedastisitas. Hasil dari uji tersebut kuisioner berdistribusi normal, tidak terjadi multikolinearitas, dan tidak ada gejala heteroskedastisitas. Hasil penelitian menunjukan bahwa pengaruh sales promotion terhadap penjualan Tata Motors yaitu sebesar 15.2%, sementara hasil uji t menunjukan bahwa subvariabel consumer promotion berpengaruh signifikan terhadap penjualan Tata Motors, dan dua variabel lainnya tidak berpengaruh signifikan terhadap penjualan Tata Motors. KATA KUNCI : Marketing Mix; Sales Promotion; Penjualan; Tata Motors; GIIAS 2015.

  • PENGARUH SALES PROMOTION TERHADAP PENJUALAN MOBIL MEREK Tata Motors DI GAIKINDO INDONESIA INTERNASIONAL AUTO SHOW 2015
    Universitas Telkom, 2016
    Co-Authors: Firman Satriawan
    Abstract:

    ABSTRAK Kemajuan industri otomotif Indoneisa cukup pesat, diketahui bahwa penjualan otomotif di Indonesia unggul 7,5 % dari Thailand dan pertumbuhan penjualan domestik Indonesia mencapai 23,6% per tahun. GIIAS adalah sebuah acara pameran mobil yang diselenggarakan oleh GAIKINDO tiap tahun, pada acara ini pengunjung dapat melihat perkembangan industri otomotif Indonesia dan dunia. Tata Motors adalah salah satu exebitor baru di GIIAS, tetapi Tata Motors dapat menempati urutan ke 4 dan dapat bersaing dengan pesaing terdekatnya. Tata Motors menggunakan strategi sales promotion pada saat GIIAS berlangsung. Sales promotion sendiri merupakan bagian dari bauran pemasaran atau marketing mix. Sales promotion terdiri dari beberapa insentif yaitu, consumer promotion, trade promotion, dan business promotion. Penelitian menggunakan metode penelitian kuantitatif dengan tipe penyelidikan kausal dan analisis deskriptif. Menggunakan sales promotion sebagai variabel independen dengan subvariabel consumer promotion, trade promotion, dan business promotion sebagai x1, x2, dan x3, serta penjualan sebagai variabel dependen. Jumlah responden penelitian ini adalah 183 responden. kuisioner telah diuji validitas dan reliabilitasnya dengan tingkat signifikansi 5% dan didapat sebanyak 44 pertanyaan dinyatakan valid dan reliabel. Hasil penyebaran kuisioner kepada 183 responden diolah dengan melakukan uji normalitas, uji multikolinearitas, dan uji heteroskedastisitas. Hasil dari uji tersebut kuisioner berdistribusi normal, tidak terjadi multikolinearitas, dan tidak ada gejala heteroskedastisitas. Hasil penelitian menunjukan bahwa adanya pengaruh sales promotion terhadap penjualan Tata Motors yaitu sebesar 16.6%, sementara hasil uji t menunjukan bahwa subvariabel consumer promotion berpengaruh signifikan terhadap penjualan Tata Motors, dan dua variabel lainnya tidak berpengaruh signifikan terhadap penjualan Tata Motors. Kata Kunci : Marketing Mix; Sales Promotion; Penjualan; Tata Motors; GIIAS 2015

Gert Bruche - One of the best experts on this subject based on the ideXlab platform.

  • Racing to the top? Catch-up strategies of Chinese and Indian independent car manufacturers
    International Journal of Automotive Technology and Management, 2013
    Co-Authors: Gert Bruche, Daniel Wäldchen
    Abstract:

    The study examines the attempts of five independent automobile latecomer firms (BYD, Chery, Geely, Tata Motors, Mahindra & Mahindra) to catch-up with their rivals from advanced economies. While catch-up speed is influenced by the country-specific context, the firms’ capability acquisition is generally based on leveraging directly accessible resources of advanced automotive firms (e.g., through reverse engineering, supplier involvement, in-licensing, or small scale M&As), and on progressively developing independent design and manufacturing skills. In this stage, international sales are confined to other developing countries only. After the initial fast catch-up trajectory, the firms’ incremental learning and capability building processes come up against a more challenging ‘catch up barrier’. The acquisitions of Jaguar Land Rover and Volvo by Tata Motors and Geely can be seen as attempts to ‘leapfrog’ over this otherwise lengthy and uncertain ‘last mile’ of the catch-up process.

  • capability creation and internationalization with business group embeddedness the case of Tata Motors in passenger cars
    European Management Journal, 2012
    Co-Authors: Florian Beckerritterspach, Gert Bruche
    Abstract:

    Summary This paper argues for an integration of the Emerging Multinational Corporation (EMNC) with the Emerging Market Business Group (BG) literature to gain a better understanding of the capability creation and internationalization of firms from emerging markets. Both the EMNC and the BG literature have so far developed in relative isolation which is particularly surprising if we keep in mind that many well-known latecomer EMNCs are BG group affiliates. We therefore argue that understanding the capability creation and internationalization of EMNCs warrants a closer look at the role of BG embeddedness of those firms. Drawing on business group literature we argue that companies benefit in two particular ways from their business group affiliation. First, business group affiliation plays a key role in providing access to internal and external resources and capabilities in the creation of internationally exploitable assets. Second, business group affiliation plays a key role in buffering the company from the risk that are involved in creating and exploiting assets through internationalization. We illustrate our argument by drawing on the case of Tata Motors Ltd. (TML) in passenger cars which is affiliated with the Tata Business Group.

  • Capability creation and internationalization with business group embeddedness – the case of Tata Motors in passenger cars
    European Management Journal, 2012
    Co-Authors: Florian A. A. Becker-ritterspach, Gert Bruche
    Abstract:

    Summary This paper argues for an integration of the Emerging Multinational Corporation (EMNC) with the Emerging Market Business Group (BG) literature to gain a better understanding of the capability creation and internationalization of firms from emerging markets. Both the EMNC and the BG literature have so far developed in relative isolation which is particularly surprising if we keep in mind that many well-known latecomer EMNCs are BG group affiliates. We therefore argue that understanding the capability creation and internationalization of EMNCs warrants a closer look at the role of BG embeddedness of those firms. Drawing on business group literature we argue that companies benefit in two particular ways from their business group affiliation. First, business group affiliation plays a key role in providing access to internal and external resources and capabilities in the creation of internationally exploitable assets. Second, business group affiliation plays a key role in buffering the company from the risk that are involved in creating and exploiting assets through internationalization. We illustrate our argument by drawing on the case of Tata Motors Ltd. (TML) in passenger cars which is affiliated with the Tata Business Group.

  • Tata Motor's transformational resource acquisition path: A case study of latecomer catch-up in a business group context
    2010
    Co-Authors: Gert Bruche
    Abstract:

    Nach mehr als vierzig Geschaftsjahren als Indiens fuhrender LKW-Hersteller stieg Tata Motors Ltd. gegen Mitte der 1990er Jahre in das PKW-Geschaft ein. Auf der Basis einer umfangreichen Sammlung von Datenmaterial aus verschiedenen Quellen und von Experteninterviews untersucht die vorliegende Fallstudie den Ressourcen- und Fahigkeitsaufbau eines Nachzugler-Unternehmens, das sich in nur 15 Jahren zu einem mittelgrosen Automobilhersteller entwickelt hat. Die Studie zeigt einen Top-Management-getriebenen Aufholprozess der in uberlappenden strategischen Projekten verlauft, wobei externe internationale Technologieakquisition mit internem Kompetenzaufbau und bewussten Lern- und Modernisierungsprozessen kombiniert wird. Da Tata Motors zur Tata-Gruppe - Indiens fuhrender privater Firmen-Gruppe - gehort, wird in einem zweiten Schritt die Rolle der Gruppenzugehorigkeit im Aufhol- und Internationalisierungsprozess von Tata Motors untersucht. Die Studie zeigt, dass der Ressourcenaufbau durch dynamische Fahigkeiten auf zentraler Ebene, Zentralfunktionen und Ressourcenbereitstellung anderer Gruppengesellschaften unterstutzt wurde und dass der Aufholprozess in dieser Geschwindigkeit ohne Gruppeneinbettung nicht moglich gewesen ware. Die Fallstudie versteht sich als Beitrag zur Diskussion uber die neuen multinationalen Firmen aus den Schwellenlandern (die neuen Herausforderer wie sie in der deutschen Presse genannt werden) und zur Frage, welche Rolle die Gruppenzugehorigkeit oder konglomerate Einbettung im Aufhol- und Internationalisierungsprozess dieser Firmen spielen.

B. Renuka - One of the best experts on this subject based on the ideXlab platform.

  • A Study On “Working Capital Management” Submitted By Tata Motors
    International Journal of Research, 2020
    Co-Authors: B. Renuka, A. Latha
    Abstract:

    Administration of Alive Basic is one of the a lot of basic functions of accumulated management. Every alignment whether accessible or private, accumulation aggressive or not, behind hand of its admeasurements and attributes of business, needs acceptable bulk of alive capital. The accomplished alive basic administration is a lot of analytical agency in advancement existence, liquidity, solvency and ability of the any business organization. A aggregation needs acceptable accounts to backpack out acquirement of raw materials, transaction of anticipated operational costs and funds to accommodate these costs are calm accepted as alive capital. Keeping in appearance the accent of alive basic administration as ablah breadth of accumulated accounts function, an accomplishment has been fabricated to appraise the alive basic styles and practices aspect in PENNACEMENTS .